Rohit Bal unveils Outlander Signature Collection

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MUMBAI: Rohit Bal, one of India‘s foremost fashion designers, unveiled his latest Outlander Signature Collection, at The Grand, today. Inspired by the new Mitsubishi Outlander 2010, the line embodied power, grace and elegance, all of which are qualities that define the Outlander 2010.

One of the most-awaited SUVs in the Indian market, the Outlander 2010 is a true blend of technology and luxury. Initially launched in the Indian market in 2008, the Outlander 2010 has been enhanced with a host of aesthetic features, in keeping with the evolving lifestyle aspirations of the customers. Rohit Bal‘s new collection reflects the style, power, magnetism and charisma that are personified by the stylish SUV. The collection included trendy and stylish evening wear in bold hues of white, black, red, which added an element of drama to the clothes. The fabrics that have been used for the garments reflect the stylish interiors of the vehicle. All the garments have been crafted from fabrics available in India and reflect some of the exciting colors that the Outlander 2010 will be available in.

Speaking at the launch of the collection, India‘s master of fabric and fantasy, Rohit Bal said, "It gives me great pleasure to launch my new collection, inspired by the Outlander 2010. People usually look for a combination of various elements in their clothes - style, elegance, boldness, drama and even a touch of mystery - which is what I have captured through this collection. There is a lot of drama in the line, which adds to its glamour, and is reminiscent of what one sees in iconic movies like Grease, The Fast And The Furious and Wanted. I believe that the Outlander 2010 is a "mean" machine, that it embodies ‘"steal on wheels" and this is what is reflected in the garments."

Further speaking at the launch of the collection, Mr. Pritam Saikia, Head - Marketing, HM-Mitsubishi Motors, said, "The Outlander‘s brilliant styling and flawless performance come from cutting edge engineering and design. Each feature in the Outlander has been crafted with utmost care, keeping the customer‘s preference in mind. This Stylish Utility Vehicle (SUV) is fully loaded with a state-of-the-art music system, four wheel drive, ample space, luxurious leather interiors and looks to drool over, and moreover, is priced extremely competitively. With a charm that is rugged, yet attractive, contemporary and stylish, the Outlander 2010 offers luxury and finesse, which make it an obvious choice for car buyers in India. We‘re extremely happy to unveil this niche product with the launch of Rohit Bal‘s Outlander Signature Collection."

The Outlander 2010 is available in an exciting range of new colors, including Catwalk Silver, Haute Red, Chic Black, Cool Aqua Metallic, Vogue White, Shimmering Ash, Runway Grey, Primavera Purple and Glitterati Green.