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India 9th July, 2013, Gurgaon : ShopClues.com, India?s fastest growing and first and the largest fully managed marketplace has initiated a multi-agency pitch to bring on board a creative partner to lead its mass media strategy. The multi-agency pitch will happen in Gurgaon. This is the first time that the company has called for a creative pitch.
Two years into operations, ShopClues.com has previously been active on the social media, radio and the outdoor front. Till now the online and ATL campaigns were done in-house. With the growth and expansion in the company and the boom witnessed in the E-commerce space, the company is set to get on board a creative partner for its mass media strategy.
Commenting at the development, Radhika Aggarwal, Founding Member & Corporate Vice President Marketing and Merchandizing at ShopClues.com said, ?Having built a wide assortment across 900+ product categories, we are now looking for a creative partner who will further help us strengthen our position as a one-stop destination for millions of online customers across India.?
She further added, ?Within just two years of launch, we have achieved to ascend from 35th to be among the top 6 E-Commerce destinations in India, and with a new creative partner on board, we want to take it a step ahead?.
ShopClues is currently the fastest growing E-Commerce Company in India and its business model has widely been perceived as the most disruptive for Indian E-Commerce. ShopClues offers the second largest catalogues of products in India.
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