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MUMBAI: STAR CJ Alive, India‘s premium 24-hour home shopping channel, will celebrate its first anniversary on 22nd September 2010 - exactly a year since it first arrived on the home shopping scene as a 6-hour slot on STAR Utsav. Ever since that day, there‘s been no looking back with the channel enjoying tremendous favour with the viewers / consumers whose lives it has transformed with its ease and facility of shopping from the comfort of one‘s home. 1st August 2010 saw the launch of STAR CJ Alive in its 24-hour avatar.
Celebrating a birthday goes hand in hand with gifting and on this momentous occasion, the channel will be gifting its viewers a slew of attractive offers across all of its 3 exciting product categories - home appliances, fashion and skin care, and electronic products.
For example, in the fashion and skin care products category, now get two Esbeda In-Vogue Collection handbags at the price of only one along with a free Salon Voucher!! Or, get a funky Giordano watch free worth with the latest collection of Jashn cocktail sarees!
Also get super deals on your favorite Benetton and Reebok products with Benetton Supervalue Kit (T-shirts) and Reebok Easy Tone Kit (sports shoes/ footwear) at massive discounts. And that‘s not it. Also get a FREE Benetton watch and a Reebok watch with these Benetton and Reebok kits respectively.
In the electronics products category, get a Samsung Grill Microwave oven with a 20-litre capacity and get a free Kitchen Processor. Or if you are looking for a set-top connection, how about getting a Videocon D2H 32" LCD TV with an inbuilt set-top box and also a pair of Reebok Sunglasses free. Or gift the photographer in you the Olympus T-100 (digital camera) and get an amazing combo deal of an I-mobile, a 2GB Card, a pouch and a Giordano watch - all absolutely free!!
Additionally, in the home appliances category, get an amazing deal on a Philips juicer-mixer-grinder and get both a Citrus Juicer and a Polo watch free! Or even gift yourself a Lock & Lock Festival plastic container set and get a 3-pieces container set, a Kraft mug set along with a Ladies Hand Bag - all absolutely free!
A proud and elated Mr. Paritosh Joshi, CEO, STAR CJ Network India Pvt. Ltd. said, "STAR CJ Alive started its operations in India a year ago as a 6-hour slot on STAR Utsav to understand and study the home shopping space in India, which was unfortunately clouded with a non-trustworthy negative image and was often confused with teleshopping. However, over the last one year, we have received an overwhelming response. Today, we stand as a booming round-the-clock premium home shopping channel and we only see this pie growing as the awareness level among consumers continues to rise."
"Today, as STAR CJ Alive finishes one victorious year, we would like to thank our audiences and further transform their lifestyles with many lucrative, attractive offers across all our product categories," he further added.
For STAR CJ Alive - India‘s premium 24-hour home shopping channel, it‘s all about transforming lifestyles. Since the relatively short time of its launch, the channel has witnessed some remarkable milestones notable amongst which is the phenomenal average daily sales of over Rs. 1 crore that its franchise clocked during its recent 3-day Independence Day promotion. The channel finishes one successful year in the business of home shopping keeping its promise of delivering quality brands and products with value-added services at a mere click of the remote!
