MUMBAI: Meta Platforms and Essilorluxottica have officially launched their Ray-Ban Meta smart glasses in India, combining iconic design with high-tech performance. The AI-powered eyewear offers voice-activated assistance, live translation (coming soon), real-time video capture, and livestreaming capabilities—all without needing to lift a finger.

Starting at Rs 29,900, the Ray-Ban Meta collection enters the Indian market with the promise of making smart eyewear more accessible, stylish and useful. Pre-orders are live at india.ray-ban.com, and the glasses hit stores on 19 May 2025.

The new collection comes equipped with a 12MP ultra-wide camera for high-quality stills and immersive 1080p vertical videos. Five microphones allow seamless transitions between calls and music, while discreet open-ear speakers boost audio with better bass response and noise suppression—without blocking ambient sounds.

Users can now livestream directly to Instagram or Facebook Live using voice commands, with a maximum runtime of 30 minutes. They can toggle between the phone and glasses camera mid-stream, delivering content with an eye-level POV.

“Hey Meta” voice prompts activate on-the-go AI support, enabling users to ask questions, get recommendations, or translate signs. Soon, the AI will support real-time conversations in Spanish, French, Italian, and English—even in airplane mode, provided language packs are pre-downloaded.

The collection includes styles like Wayfarer, Wayfarer Large, and Skyler in finishes such as Shiny Chalky Grey and lens options ranging from Transitions®, prescription, polarised, to sun and clear. Lenses promise advanced clarity and comfort with added UV protection.

The compact glasses come with a classic charging case and improved Meta View app (iOS and Android), which allows users to manage multiple glasses, import and edit photos and videos, apply effects, and post to social platforms in seconds.

The Meta AI features will receive ongoing updates, making the eyewear smarter over time. The blend of fashion and function positions the Ray-Ban Meta smart glasses as a new tech-lifestyle hybrid for Indian consumers.