MUMBAI: In order to increase ARPU (average revenue per user), direct-to-home (DTH) players in India are offering more movies on-demand, thereby decreasing the time-window between theatrical releases and airing on the DTH platform.

After movies like Agyaat, Kaminey and Chintu Ji, new releases - Aagey Sey Right and Kisaan are now ready to set foot on to the likes of Dish TV, Tata Sky and Big TV.

While Kissan is already available on Dish TV and Tata Sky, Big TV will offer the movie from 2 October. Aagey Sey Right will be available on both Dish TV and Big TV from 2 October on their respective pay-per-view (PPV) channels.

Aagey Se Right casts Shreyas Talpade, Shenaz Treasurywala, Shiv Pandit, Kay Kay Menon, Mahie Gill, and Vijay Maurya. It’s a story of chance, co-incidence and real life humour based in the present day Mumbai. The film is about a cop and a terrorist. Through a series of events, the cop loses his gun and the terrorist loses his heart. Their two worlds collide in a maze of chance and mayhem.

Kisaan - the story of a farmer, stars Arbaaz Khan, Sohail Khan, Jackie Shroff and Diya Mirza. The film presents a view of the rugged life and goals of a simple farming family against the agricultural lands of modern day Punjab. In the struggle between land and brotherhood, tragedy befalls forcing each man to re-examine his convictions.