MUMBAI: US news broadcaster CNN‘s site CNN.com has unveilled its new entertainment section.
This will showcase the latest in entertainment headlines, celebrity photos, interviews with stars, and live video from events, as well as beat coverage of TV, movies and music.
CNN.com‘s Entertainment editor Katie Caperton says, "Entertainment is one of those topics that a large cross-section of our audience loves to follow, and we want to give them up-to-the-minute reporting about all of their favorite celebrities.
"In addition to CNN‘s reporting, we hear a lot of buzz from our CNN.com users, especially our iReporters‘ burning questions about movies, the stars and the latest headlines. CNN is in a unique position to take those questions directly to celebrities on the red carpet, giving our audience a voice in our reporting."
Led by former OK! Magazine editor Katie Caperton, the site‘s new entertainment section draws on the strength of CNN‘s global entertainment reporting resources including CNN.com‘s entertainment reporting team, the CNN Entertainment Unit, HLN‘s daily entertainment news show Showbiz Tonight, CNN‘s Los Angeles and New York bureaus and journalists in the field. CNN.com also has partnered with InStyle, People and EW magazines to incorporate more of their sweeping coverage right within the site‘s Entertainment Section.
Utilising a premium design and features incorporating user-generated content and social media activity, the section offers entertainment stories, play-in-page video and photos as well as direct access to its newly stylised blog, The Marquee Blog. Some of the new features include:
• Breaking stories and video spotlighted, along with user comments from CNN.com and Facebook.
• "Click," featuring the latest paparazzi photos, updated throughout the day and archived in a weekly gallery
• "Quote Board," highlighting the week‘s most-controversial and interesting things said about and by celebrities
• "Photos & Videos," showcasing the best multimedia from special industry events like the Cannes Film Festival
• "iReport All Access," powered by CNN‘s user-generated community, iReport, users can submit questions for celebrity interviews, as well as watch celebrities answer select questions from iReporters
The entertainment section will also introduce a new feature called Trending Now. The story selection here will be user-driven and constantly updated according to the related user activity in CNN.com‘s comments, as well as on Facebook and Twitter.
Content from the section is also available through CNN‘s mobile website, as well as via the CNN App for the iPhone and iPod Touch. Twitter users also can keep up with CNN‘s latest entertainment reporting on The Marquee Blog by following @CNNshowbiz.
