MUMBAI: News Corporation‘s NDS Group has announced that a leading digital satellite pay-TV broadcaster in Romania, DTH Television Group has contracted NDS to deploy a full end-to-end system including NDS VideoGuard conditional access, MediaHighway middleware and EPG on their newly launched digital pay-TV platform, Boom TV. NDS is the provider of technology solutions for digital pay-TV.

The platform had launched in May to homes in Romania. The NDS VideoGuard will protect all content delivered to new digital subscribers.

DTH Television Group chose the full end-to-end system to secure their premium subscription content and will also take advantage of new services offered by NDS, including interactive TV applications, informs an official release.

NDS Group chairman and CEO Dr Abe Peled said, "We‘re delighted that DTH Television Group has selected our proven solutions for their new service, Boom TV. This is an important contract for NDS as Romania, which has a population of over 40 million, is a significant TV market with the highest TV viewing figures in Europe by a wide margin. It also signals our expansion into the high-growth Eastern European broadcasting market, which we will continue to develop over the coming months and years."

Boom TV CEO Isaac Waldman said, "NDS is an important partner in being able to offer our subscribers enhanced TV services to make their viewing experience more entertaining."