HONG KONG: Discovery Networks Asia has expanded its penetration in the Asia Pacific region. The broadcaster has signed a five-channel carriage deal with Hong Kong Cable Television.
In addition to Discovery Channel which has been on the HK platform for five years there are Animal Planet and Discovery Travel & Adventure. They are being carried in the basic tier.
Cable Television's premium tier will include three other DNA channels: Discovery Health, Discovery Science and Discovery Home & Leisure. The channels will debut later this year.
Cable TV's executive director, Eric Lo was quoted in a report saying, "Discovery Channel has won wide acclaim from Hong Kong viewers and is one of our most watched channels. It is already a household name in Hong Kong. I have no doubt the addition of more channels will be welcomed by our viewers."
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