Foodxp launches ‘Snack Attack’, a bite-sized show that serves feelings on a plate

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Foodxp launches ‘Snack Attack’, a bite-sized show that serves feelings on a plate

form series stirs up snack content with mood-driven munchies for the Gen Z soul.

Foodxp

MUMBAI: Foodxp is ready to turn up the flavour and the feels with its latest original series, 'Snack Attack', a snappy, emotion-led culinary show built for the TikTok generation and anyone who’s ever cooked their feelings.

Premiering 14 July on Foodxp India, the series is tailor-made for Gen Z and millennials who crave quick, relatable recipes over traditional food programming. Think Salted Tears Lava Cake for the heartbroken, Leftover Idli Rolls for that weekend slump, or K-Chili Rice Dogs for your next K-pop binge.

Each episode transforms real-life moods, from breakup blues to late-night cravings into easy, high-impact snack recipes. It’s food as therapy, storytelling, and social media gold rolled into one.

With its punchy edits, pop-culture nods and high-contrast visuals, Snack Attack is not just content, it’s content that’s shareable, snackable, and soul-soothing. It also opens up tasty brand opportunities across FMCG, snacking and lifestyle categories, as platforms scramble for thumb-stopping short-form formats.

“Snack Attack isn’t just a food show; it’s a mood board for everyday cravings. We wanted to  capture the emotional chaos of modern life and serve it up with a side of spice, comfort,  and a lot of fun. It’s fast, relatable, and unapologetically snacky, just like the audience it’s  made for,” said Foodxp creative director Geetika Jain.

Already airing in India, Bangladesh, the USA, and the UAE, Foodxp continues to expand its footprint with emotionally intelligent content that knows exactly what’s cooking in the minds of modern audiences.

So, next time life throws you lemons, Snack Attack might just show you how to make a viral, spicy lemonade fritter.