MUMBAI: Today, folks at Balaji Telefilms are popping champagne as they welcome back senior resource and old friend Chloe Ferns as the new creative director of the company. This top change in Balaji Telefilms comes after the news that Creative director Tanusri Dasgupta has stepped down after being at the company for nearly 12 years.
It's her first day at the job and Chloe already feels at home. "Balaji has always been home to me, and my first day at work gives me that feeling of homecoming. I am excited to work with some of the greatest creative minds in the business, and churn out compelling content," says Ferns.
Ferns has had 13 years experience in television working with Balaji Telefilms in an earlier stint initially, followed by Chasing Ganesha Films, Nautanki Films, KeyLight, Seventy, among others.
Ferns will be reporting to joint managing director Ekta Kapoor and will be responsible for all the content being created under the production house.
Amongst the shows that are doing well for Balaji Telefilms are Ye Hai Mohabattein, Kavach, Kalash, KumKum Bhagya, Pavitra Bandhan and Yeh Kahaan Aa Gaye Hum. This apart, the production house is also churning out regional TV productions.
Meanwhile, if sources at Balaji Telefilms are to be believed, Dasgupta is leaving Balaji Telefilms to study in the US. Over the years, she has worked very closely with Ekta Kapoor.