MUMBAI: Zee Keralam, the fastest growing general entertainment channel in Malayalam, is introducing a variety of content to engage their audience confined to their homes due to the national lockdown.
Zee Keralam took to its social media handle to do daily Facebook Lives of its fiction stars, SaReGaMaPa Keralam finalists and non-fiction celebrities. All of them connected from their respective homes and gave the audience a look into how they’re spending this lockdown with their families and encouraged everyone to stay home. Some of the popular stars include Pearle Maaney who stars in the channel’s comedy show Funny Nights with Pearle Maaney, Amala Gireesan and Stebin Jacob who play the lead roles in Zee Keralam’s top fiction Chembarathi, actor Shiju from their latest fiction Neeyum Njanum followed by the leads of most of the serials on the channel.
The latest FB Live : https://www.facebook.com/ZeeKeralam/videos/208181637148784/?vh=e&d=n
As a Vishu special release, the SaReGaMaPa Keralam contestants have not let the lockdown stop their music from reaching their audience base. The five confirmed finalists Aswin Vijayan, Swetha Ashok, Keerthana, Libin Scaria and Jasim Jamal have sung an Acapella song together for the Zee Keralam's audience from their homes which received tremendous response on Zee Keralam’s social media handle.
Link to the Vishu Special Song: https://www.facebook.com/2013890732265019/posts/2619583835029036/?vh=e&d=n
Furthermore, the channel has also launched an entertainment show on the story of legendary poet Thennali Raman who outwits everyone with his sharp wit and intelligent charm. The programme targets audience of all age groups. It’s currently being aired from Monday to Friday at 6 pm.
Link to the latest Tennali Raman promo: https://www.facebook.com/2013890732265019/posts/2617953295192090/?vh=e&d=n
The channel continues to add more progressive shows to their programming mix. Zee Keralam has seen incremental growth since its launch and is completing one-and-a-half years of operations in Kerala the following month.