| MUMBAI: BBC Worldwide has sold the UK animated pre-school series 3rd & Bird! to Canada‘s Treehouse channel.
Targeted at children between 3 and 5 years, Treehouse will premiere the series on 7 September at 6.25 pm. It will subsequently air weekdays at 6.25 pm, Saturdays at 8.30 am and Sundays at 5 pm. 3rd & Bird! is 50 x 10 episodes with one double episode -a 20 minute Christmas special. The deal was brokered by BBC Worldwide Canada VP programme sales Linda Steele, BBC Worldwide Americas children‘s and children‘s business development Susanna Pollack and Corus Entertainment Treehouse and Discovery director of programming Brenda Nietupski. Created in photo-puppetry animation, each episode of the series that includes music and songs revolves around the lives of ‘Samuel‘ and ‘Muffin Lovebird‘ and their friend ‘Rudy‘, who live, learn and play on the branches of a beautiful old tree. Currently, Fisher-Price is the master toy licensee for 3rd & Bird!. Under the multi-year master toy license, Fischer-Price has global rights excluding Asia to develop pre-school, infant and toddler toys. |
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