MUMBAI: Jetix Europe has appointed Orion Ross for the newly created post of VP original content and creative. He will assume charge this summer and will report to senior VP of programming Marc Buhai at Jetix Europe.
Ross will spearhead original content and creative strategy for the company, including the development of original series, the production of current series and branding across all platforms.
Prior to this, Ross was based in Hong Kong as VP, creative and original content for Turner Broadcasting Asia Pacific.
Since 2001 he has supervised the creative strategy for Turner‘s entertainment networks including eight Cartoon Network channels, Boomerang, and TCM.
Prior to Turner, Ross was in the Star Group (including Star Plus, Star World, Star Sports, and Star Movies) and MGM for seven years working on channel branding and on-air promotions.
The appointment of Ross follows that of Daniel Wineman, who has joined Jetix Europe earlier this month from Cartoon Network, where he previously worked as director of acquisitions and co-productions in the US.
