MUMBAI: Turner Broadcasting is rolling out a website in UK for Cartoon Network (CN) on 16 June.

The site will offer ‘MY CN‘, a social networking service allowing children to interact using a variety of child-safe pre-selected messages. The look and feel of the site can be customised by changing backgrounds and choosing avatars based on CN-based characters.

CN series including Ben 10, Bakugan, PowerPuff Girls, Star Wars: The Clone Wars will be included in the site along with games and videos.

Versions of the website will be launched in Spain, Germany, Italy

, the Netherlands, Norway, Denmark, Sweden, Poland and Romania. Advertisers can also leverage the new site by interacting with their audiences. They can also integrate their messaging into the site‘s offering.