MUMBAI: BBC Learning English, a division of the international radio and online broadcaster BBC World Service, has signed a deal with Radio Riyadh to provide tailored bi-lingual programmes for learners of English across the Kingdom of Saudi Arabia.
Saudi Minister of Information, Iyad al Madani, played a role in the advisory stages of the deal. The teaching programmes are now broadcast for the first time on FM on the European Service of Radio Riyadh in Arabic and English and can be heard in key cities across the country.
The programmes are designed specifically for young people and feature bi-lingual presenters. The lessons teach listening and comprehension and explain points of the English language through topical and human interest stories. UK lifestyle and culture is also included.
BBC Learning English head Andrew Thompson said, "We are very excited by this opportunity to reach audiences on FM for the first time in Saudi Arabia. I am also confident that this new partnership with Radio Riyadh is just the beginning of future collaborations."