MUMBAI: CNN International Commercial has appointed Laura Greally to the newly created role of digital account director, Asia Pacific.

With over a decade of digital marketing experience, Greally’s primary role is to identify and develop a range of solutions across CNN International’s digital portfolio from both direct sales and programmatic trading across Asia.

Prior to joining CNN International, Greally worked for both BBC Worldwide as the APAC pricing and inventory manager, and Fox International Channels as the digital sales operations manager.

Based in Singapore, Greally is part of a new team of specialists working under CNN International Commercial head of digital advertising sales and data Rob Bradley. She will also work closely with the APAC sales team, led by CNN International Commercial vice president of advertising sales, Asia Pacific Sunita Rajan.