News18 regional channels lead the viewership on digital platforms during the 1st phase of elections

News18 regional channels lead the viewership on digital platforms during the 1st phase of elections

Secured a top spot with nine million YouTube and eight million Facebook views.

News18

Mumbai: News18 Bangla, News18 Odia, News18 Assam North East and News18 Gujarati language cluster channels have achieved exceptional performance on social media platforms during the election day. The four channels displayed brilliant coverage in the first phase of the election, highlighting the channel’s remarkable views and growing influence. News18 Bangla secured a top spot with nine million YouTube and eight million Facebook views.

News18 Odia took the lead with eight million views on YouTube, establishing itself as the top performer on the social media platform. News18 Assam Northeast Delivered an outstanding performance garnering three million views on YouTube.

News18 Gujarati attained the highest viewership on Facebook with 2.13 million views. The impressive performance of News18 language cluster channels credits its success to its updated programming strategy, prioritizing timely, authentic, and relevant news coverage.

The sources for the above views are:  Playboard and Crowdtangle, 19th April’24.