MUMBAI: Viacom 18’s Bengali channel Colors Bangla, which mirrors cultural ethos and progressive values, is coming up with a new show based on some societal issues. Being a family entertainment channel, it has brought about a revolution in Bengali television and matches the distinctiveness of the state’s culture with qualitative and contemporary programming.
Produced by Surinder Films, this new show of Colors Bangla, Aloy Bhubon Bhora, will focus on the much-needed attention to one such grave concern of acid attacks.
With Roshni Bhattacharya in the lead, the show is about Shruti, a charming and bubbly girl who becomes the victim of an acid attack by an unknown assailant. After the incident, the girl’s life changes over night. Like any other real-life victim, she has to face social stigma due to the scars but Shruti begins to pick up the pieces of her life and starts her journey of rediscovering herself despite all the adversities.
Colors Bangla and Colors Odia business head Rahul Chakravarti said, “As a society, we are at a very delicate juncture with more and more sinister crimes are being committed, and the public attention to these acts being short-lived. At Colors Bangla, we have decided to get the blinders off and focus the spotlight on one such grave misdeed, that needs to be dealt with swiftly and rightly. Through Shruti, our protagonist in Aloy Bhubon Bhora, we narrate a story that needs to be heard by all, of an innocent girl that becomes victim to an unchecked crime, yet finds a way to survive and thrive. We are certain that the show will not only engage with viewers but also rouse consciousness in them.”
Aloy Bhubon Bhora will premiere 14 May and will air every day at 8pm.
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