Mumbai: Bengali general entertainment channel Sony Aath is set to premiere a new mythological show "Vighnaharta Ganesh" on 25 April. The show will be telecasted every Monday to Friday at 7:30 p.m.
According to a statement, the show will portray the journey of Lord Ganesha in a never-seen-before avatar in the Bengali language. "The channel is trying to bring a visual delight to its viewers with the addition of 'Vighnaharta Ganesh' to its content lineup," it said.
Speaking about the new show, Sony Aath's CMO and business head Tushar Shah said, "At Sony Aath, we pride ourselves in offering diverse and differentiated content to our audiences. The launch of Vighnaharta Ganesh will further strengthen our offering that adds to the quality family time for our viewers. As we step into the new year, I would like to wish everyone Shubho Noboborsho.”
The show will be an addition to other new launches on the channel like "Aladdin and Baalveer," which have garnered great responses from the viewers. The channel is also home to everyone’s favourite thriller shows like "CID" and "Crime Patrol" and evergreen classic stories of Gopal Bhar and Nut Boltu.