MUMBAI: ITW Consulting, a global sports commerce specialising in crafting and executing multi-faceted brand management solutions across sports, entertainment and media, has appointed Navneet Sharma as president international strategy sales and IP development w.e.f. from May 2018.
ITW Consulting has recently acquired the in-ground and broadcast production rights from Cricket Ireland and is organising the two T20s against India that will be played on 27 and 29 June 2018 at Dublin. The exclusive deal involves title sponsorship, on-ground and in-stadia advertising rights along with their broadcast production respectively.
Commenting on the appointment, Joshey John to Director, ITW Consulting Pvt. Ltd. said,“Our objective is to propel the company on a faster growth trajectory as part of its multi-brand strategy. Navneet with exceptional leadership and international record has leveraged an influential contacts portfolio to secure brands, government, federations, corporates and broadcasters’ celebrity services. With his wealth of experience in the global sports industry,we are sure that his contribution will steer the company to greater heights.”
Sharma will be responsible to create, develop and manage international relationships across shareholders with sports, entertainment and media businesses. He will be based out of ITW’s Dubai office. He will be developing and implementing new IPs in the global market across sports and other business lines and assist ITW consulting management in achieving its next level milestones.
ITW Consulting co-founder Bhairav Shanth said, “As we further scale up our business in the market with new networks and offerings, we see great potential in bringing more synergy across different revenue functions.We are glad to have Navneet on board as his distinguished background, results-oriented outlook and overall passion for the job allowed him to seamlessly ascertain our goals and objectives. And in turn develop prodigious plans that will undoubtedly contribute to our continued success.”
Speaking on his appointment, Sharma said, “I am excited to take up this role and explore newer possibilities. I look forward to working with the team to build and execute impactful strategies as I embark on this exciting journey.”
With more than two decades of experience, Sharma has been developing revenue streams, managing sports franchisees and leagues, working with athletes, executing global sports properties. Sharma has worked with multi-million blue-chip sports, media and entertainment companies internationally. He has previously been associated with IMG, Lagardere Sports Asia, IPTL, Fidelis World, Total Sports Asia,World sport Nimbus among others.
Also Read:
ITW Consulting bags rights for T20I series against India in Ireland
ITW Playworx bags the most innovative act of the year at EMMA Spotlight Awards 2018
