MUMBAI: Week 35 of Chrome Data Analytics and Media saw the highest growth of 0.73 per cent compared to week 34. The Kids genre was the top gainer with 0.73 per cent growth.

In the kids genre, Nickelodeon gained the highest OTS with 90.5 per cent in All India 1 Lakh+ market.

OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable and DTH.

The second position was grabbed by the religious genre with 0.71 per cent growth with Aastha garnering the highest OTS with 97.5 per cent in six metros.

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Last week, English GEC genre was the leader with 4.34 per cent growth.

Hindi movies genre secured third position with 0.66 per cent growth with Rishtey Cineplex grabbing 94.1 OTS in HSM excluding 1 lakh market. Hindi news bagged the fourth position with 0.34 per cent with India TV garnering 92.3 OTS in HSM excluding 1 lakh market.

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Music stood at the fifth position with 0.20 per cent growth. MTV Beats secured the highest OTS with 91.6 per cent in HSM excluding 1 lakh market.