Mumbai: Shemaroo Entertainment Ltd., one of India’s leading media and entertainment conglomerates, announces the appointment of Manisha Dey as the head of the devotional & music category. This strategic decision underlines Shemaroo's commitment to elevating its content repertoire and delivering engaging experiences to its audience within the dynamic entertainment landscape.
With an illustrious career spanning 25+ years in the media and entertainment industry, Dey brings a wealth of experience to her new role. A distinguished alumna of the prestigious Indian Institute of Technology, Delhi, and LBSIM, New Delhi, her career milestones include leading content & partnerships at Gaana. Through path breaking partnerships, she spearheaded Gaana's content strategy and played a significant role in maintaining its leadership by launching market-defining, industry-first and exclusive music & entertainment flagship properties-which included highly successful independent original music series Gaana Originals and Gaana Film Exclusives. Prior to Gaana, Dey has led content portfolios at leading music labels including Saregama-HMV, Tips Music & Films, Music-Today, Milestone-EMI etc. and served as national content head-VAS role at IDEA cellular. Her extensive expertise in music, films, value-added services, streaming business, and partnerships have positioned her as a seasoned industry leader and mentor. In her new role Manisha will report to Arpit Mankar and Mohan Gopinath.
Commenting on the appointment of Dey, Shemaroo Entertainment head of non-Bollywood category Arpit Mankar stated, "We extend a hearty welcome to Manisha Dey, who joins Shemaroo as the head of the devotional & music Category. Her remarkable professional journey and achievements underscore her visionary acumen. With her extensive experience and a well-established track record across diverse facets of the music and entertainment industry, particularly in the devotional genre, we are confident that she will play a pivotal role in shaping the strategic course of our Devotional & Music landscape. We eagerly anticipate the fresh insights and perspectives she will bring to our content portfolio.”
Dey conveyed her enthusiasm about her new role, remarking, "I am thrilled to become a part of Shemaroo Entertainment and lead the devotional & music category. With my music industry experience and passion for multiple music genres, I am committed to crafting content that resonates deeply with our audience. Shemaroo's reputation as a content powerhouse provides a unique platform to explore innovative approaches to deliver devotional, non-film and diverse musical experiences that touch the hearts of millions.”
Dey's appointment seamlessly aligns with Shemaroo's vision to evolve its offerings in sync with the changing preferences of its audience. Her extensive industry acumen, leadership prowess, and proven capability to nurture successful ventures position her as a driving force in shaping the future landscape of Shemaroo's devotional & music content.
