News: Channels across genres see rise in ratings, CNBC TV18 leads in viewership

News: Channels across genres see rise in ratings, CNBC TV18 leads in viewership

CNBC TV18

MUMBAI: The players in the English News genre witnessed a substantial increase in the ratings. Times Now remained as the undisputed leader in the English News space. Channels in the English Business News space observed a hike in the viewership led by CNBC TV18.

According to week 4 of Broadcast Association Research Council (BARC), Aaj Tak, with a decline in its ratings, remained as the number one channel in the Hindi News space both in rural and urban markets. The other channels witnessed an increase in ratings. 

CNBC Awaaz ranked number one in the Hindi Business News genre.

English News

Times Now with an increase in its ratings continued to dominate the genre with 781 Impressions (000s) as to 699 Impressions (000s) last week. India Today Television sustained at the second slot with 341 Impressions (000s) while NDTV 24x7 hoped at the third position with 273 Impressions. CNN News18 with 230 Impressions (000s) and BBC World News with 97 Impressions (000s) took the fourth and fifth position, respectively.

English Business News

CNBC TV18 with a hike in the ratings was at the number one position with 275 Impressions (000s) 238 Impressions (000s) followed by ET Now at the second spot with 210 Impressions (000s). NDTV Profit and NDTV Prime was at the third position with 56 Impressions (000s). BTVi was on the fourth spot with 22 Impressions (000s). CNBC TV 18 Prime HD sustained at the fifth place with 4 Impressions (000s).

Hindi News

Aaj Tak with decrease in ratings stood at the first spot with 115885 Impressions (000s) as to 115902 Impressions (000s). India TV was at the second position with 104961 Impressions (000s). Zee News took the third position with 94921 Impressions (000s) followed by ABP News at the fourth position with 88746 Impressions (000s). India News took the fifth position with 76860 Impressions (000s).

Hindi News Rural 

Aaj Tak dominated the rural market with 52018 Impressions (000s) as compared to 52553 Impressions (000s) last week. India TV with 47728 Impressions (000s) took the second berth. India News grabbed the third position with 45982 Impressions (000s). Zee News took the fourth place with 41127 Impressions (000s) followed by ABP News with 40127 Impressions (000s) at the fifth position.

Hindi News Urban 

Aaj Tak stood at the number one position in the urban market with increased ratings from 63350 Impressions (000s) as to 63866 Impressions (000s). India TV at the second position with 57232 Impressions (000s). Zee News took the third position with 53795 Impressions (000s) followed by ABP News at the fourth position with 48620 Impressions (000s). News Nation took the fifth position with 40619 Impressions (000s).

Hindi Business News

CNBC Awaaz continued at the number one position with increase ratings from 937 Impressions (000s) last week to 1145 Impressions (000s) this week. The second spot was taken by Zee Business with 918 Impressions (000s).