Synopsis of toilet soap advertising on TV during Jan – Dec 2013

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Viewership
Jun 21 /
indiantelevision.com Team

Synopsis of toilet soap advertising on TV during Jan – Dec 2013

Highlights:

• Toilet Soap Advertising accounted for 43% growth during Jan – Dec 2013 in comparison with Jan - Dec 2013

• Toilet Soaps was the maximum advertised Product Group with in Personal Care / Hygiene Category with 28% share

Note:

•  The analysis is based on Ad Volume in Seconds

• Toilet Soap Advertising accounted for 28% growth during Jan – Dec 2013 in comparison with Jan - Dec 2012

 

• Toilet Soaps was the maximum advertised P0roduct Group with in Personal Care/Hygiene Category with 28% share

 

• Hindustan Unilever Limited was the top advertisers with in Toilet Soap Category Advertising on TV followed by ITC Ltd.

 

For further information contact:

Ashvini Khandekar
Manager - Communications
TAM Media Research Pvt. Ltd
9th Floor, Hincon House (Tower B)
247 Park, LBS Marg,
Vikhroli (West)
Mumbai – 400 083
India
Tel: +91 22 66531213
E-mail: ashvini.khandekar@tamindia.com
Website: www.tamindia.com

 

 

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