MUMBAI: Zee Anmol emerged as the leader in the Hindi GEC (U+R) according to Broadcast Audience Research Council (BARC) all India data for week 4 of 2018.
Star Utsav climbed to second position from third in GEC urban markets this week as compared to the week 3. Moreover, Rishtey emerged as the new entrant, dethroning &TV this week in GEC rural markets as compared to the previous week.
Hindi GEC (U+R)
Zee Anmol has garnered the top slot this week with 720614 impressions (000s). Star Bharat retained its second position with 690782 impressions (000s).
Sony Pal climbed to the third position with 596799 impressions (000s). Star Utsav gained fourth position with 563861 impressions (000s) from sixth position in the previous week.
Colors dropped down from third to fifth position with 560540 impressions (000s). Zee TV stood at sixth position with 557950 impressions (000s). Star Plus, Rishtey, Sony Entertainment Television and Sony Sab retained their seventh, eighth, ninth and tenth positions with 444095 impressions (000s), 443551 impressions (000s), 434762 impressions (000s) and 380515 impressions (000s) respectively.
Hindi Rural GEC
Zee Anmol retained its first position with 555514 impressions (000s). Star Utsav and Sony Pal exchanged their positions to second and third with 407400 impressions (000s) and 407206 impressions (000s) respectively.
Star Bharat and Rishtey also retained their fourth and fifth position with 353658 impressions (000s) and 319546 impressions (000s) respectively. Dangal TV stood at sixth position with 250940 impressions (000s). Zee TV shifted to seventh position with 229287 impressions (000s). Big Magic, Colors and Star Plus retained their eighth, ninth and tenth positions with 163035 impressions (000s), 152791 impressions (000s) and 133910 impressions (000s) .
Hindi Urban GEC
In urban GEC, Colors retained its leadership with 407749 impressions (000s) sum. Star Bharat and Zee TV swapped their second and third position with 337123 impressions (000s) and 328662 impressions (000s).
Star Plus, Sony Entertainment Television, Sony SAB, Sony Pal, Zee Anmol, Star Utsav retained their fourth, fifth, sixth, seventh, eighth and ninth position with 310185 impressions (000s), 306897 impressions (000s), 287043 impressions (000s), 189592 impressions (000s), 165100 impressions (000s) and 156461 impressions (000s) respectively.
Rishtey emerged as the new entrant at tenth place, dethroning &TV, with 124004 impressions (000s).
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