Mumbai: Zee Marathi introduced its new show Appi Amchi Collector by organising a grand road show in Kolhapur and Satara.
A mega rally was held as part of the promotion for the show, and journalists and internet users from Kolhapur and Satara responded in a very positive way.
The lead actress Shivani Naik (Appi) and producer Shweta Shinde's drumming talent drew the attention of netizens. The collector of Satara District Ruchesh Jayavanshi attended the event, which was held at Chhatrapati Shivaji College in Satara.
The actors of the show, including Naik and Santosh Patil (Bapu), as well as the show's producers Shinde, Sanjay Khambe and Sheikh Madam, were all in attendance.
Jayavanshi and the performers seized the chance to impart their insightful advice to the kids and other audience members.
Zee Entertainment Enterprises chief cluster officer – north, west & premium channels Amit Shah said, "Zee Marathi has been an intrinsic part of every Maharashtrian household, and we take immense pride in serving content that is a true reflection of Maharashtra's rich cultural legacy. Keeping our consumers’ evolving content choices at the fore, we have been taking significant steps to enhance our content slate and deliver the best of entertainment."
He further added, "We are glad to unveil our latest offering, Appi Amchi Collector, with a grand rally in Satara and Kolhapur. Zee Marathi constantly aspires to craft innovative solutions that grab the attention of our partners and are also adored by our viewers. The innovative marketing activity undertaken for this show has garnered us an extremely positive response, which further gives us the confidence that this upcoming show will be well-received by our audiences."
Zee Marathi started airing the show from 22 August 2022, every Monday to Saturday at 7.00 p.m.