MUMBAI: BBC Worldwide, the BBC's commercial consumer arm, has concluded an agreement with European ISP T-Online to provide content for its Video on Demand service.

The agreement will see science, factual and arts programming from BBC Worldwide available to subscribers via T-Online's Video on Demand portal. Additionally, a selection of the programming will soon be accessible in High Definition (HD) format.

For the introductory price of €1.95, subscribers can view their chosen programme as often as they like within the 24-hour rental period. All that's needed is a DSL connection, a T-Online tariff and a PC or, for use on a living room TV, a Media Receiver certified 'Ready for T-Online Vision'.

BBC Worldwide head of German Speaking Territories IIsabelle Helle said, “Video on demand is revolutionising the way the world watches television. Today's agreement will allow Germany's T-Online customers to view BBC programmes in an exciting and innovative way. It also further emphasises BBC Worldwide's commitment to this new and important method of content provision.”

T-Online International's Burkhard Graßmann, said, “This agreement strengthens T-Online's place at the forefront of next generation home entertainment, providing our customers with the opportunity to enjoy a range of films and communication services direct to their living rooms. Furthermore, this partnership gives users the possibility to see a number of documentaries in trend-setting high definition quality.”

The announcement with T-Online follows a number of other agreements which BBC Worldwide has secured to provide content for video on demand services to such international VoD providers as Versatel in Holland, Hot Vision in Israel, Ebismedia in Italy and Telefonica in Spain.