Mumbai, 18th July, 2013: Contrabands, a joint venture between Universal Music India, one of the biggest record labels today India?s premier Entertainment channel, Vh1 and leading live music venue Hard Rock Caf?, today announced the release of ?How You Like Me Now??, first single of EDM band ?Lost Stories? debut album ?Music for the # Generation?. Contrabands was launched earlier this year to create a unique platform for independent artists and ?Lost Stories? will be the first artists to release an album under the label.

Titled ?How You Like Me Now??, the track encapsulates the journey of self-discovery and assertion that every teenager goes through. It also highlights the materialistic aspects of present day life and the digital revolution led by social network media. The video for the track, a futuristic production that acts as a visual compliment to the track, will be released on 20th July 2013 exclusively on Vh1.

Speaking on their latest single, Lost Stories quote, "We have always aimed our music to be an escape from the rut of the daily life and our first ever video does complete justice to this concept.How you like me now is about disparity, peer pressures, ragging and bullying. The lyrics of the song are extremely catchy and sticks in your mind on one listen. We believe that the video will strike a chord with everyone as all of us have that one person who looks down upon us and getting even with them becomes our motto. The sound is fresh and diverse from our usual dark ways and we are sure that this single is going to be a rage in just a few days."

Lost Stories is a prolific Indian electronic music duo comprised of India?s best EDM producers Prayag Mehta and Rishab Joshi. They collaborated and started producing in the first half of 2008, under the alias of ?Lost Stories?. Their eclectic blend of progressive sounds and uplifting melodies has identified them as the next big thing both within the country as well as across the globe, even catching the attention of such music personalities as Armin Van Buuren, Markus Schulz and Andy Moor. They have also shared the stage with EDM big-wigs like Dash Berlin, Sander Van Doorn, Chicane, Cosmic Gate. TV Rock, Marco V, Acid Jack, and Marcel Woods.

Speaking on the occasion, Devraj Sanyal, Managing Director, Universal Music India and South Asia said, "The time for the niche world of electronica to transcend into the mainstream has come. I am proud to present my brothers Rishabh and Prayag with their first global single (How You Like Me Now?) and album (Music for the # Generation) to the world in a way that is worthy of an A Lister artist launch. Vh1, HRC and UMG through ContraBands will do just that with mainstream TV play, radio play and a massive digital campaign for LostStories. I am certain LS will be welcomed with the same enthusiasm that some of our topmost artists are met with. Within days of the ContraBands promo we are seeing insane traction on the ContraBands page with bands from all corners of India and overseas come to us to feature as the next act on ContraBands"

Speaking about this, FerzadPalia, Sr. Vice President and General Manager ? English Entertainment, Viacom18 Pvt Ltd, said, "Vh1 is extremely proud to be associated with Universal Music and HRC for our new venture Contrabands which gives upcoming artists a platform to showcase their talent. After the successful launch of Contrabands in March, we are presenting our first talent, a two member EDM band ?Lost Stories? and their debut album. We wish them all the luck and I am sure this album will be an instant hit with the EDM loving generation. We have immense musical talent in our country and its only fair to provide a space where they can showcase it to the whole wide world. We look forward to launching many such talent in the months to come".

Sanjay Mahtani, Co-founder and Executive Director, JSM Corp, said, "Hard Rock Caf? has always endeavoured to bring forth an extraordinary musical experience for music enthusiasts. With this novel initiative ?Contrabands?, we are delighted to join forces with two other giants in the music and entertainment field, Universal Music Group & Vh1 to build a platform for the best of India?s young indie talent to showcase their musical prowess. As an official Tour and Venue Partner of Contrabands, Hard Rock Caf? provides a platform which will catapult an emerging band to success and introduce their sound to the Indian audience. We are pleased to present Lost Stories, our talent find which excels in EDM, a genre that has created a special place in the music world and taken our country by storm. Through our integrated efforts to put across a perfect amalgamation of ?discover, record, promote and manage?, Contrabands will resonate boundless opportunities for the aspiring artists"

Contrabands, proved to be the perfect platform for this dynamic duo as they were signed on earlier this year. Dedicated to discovering and recognizing new and worthy talent, the pioneering initiative created the perfect opportunity for Lost Stories to showcase their music on a much larger scale by ensuring a full length album by Universal Music, shooting high quality videos with mainstream play on Vh1 and assured tours within the Hard Rock Cafe network.8 The album ?Music for the # Generation? will release in August ?13.

New Delhi July 19, 2013, : ZyXEL Communications, a leading provider of secure broadband networking, Internet access, connected home and routing products, today introduced a family of 600Mbps Home Plug AV2 Power line Adapters that are designed specifically for HD media streaming. The PLA5200 series adapters come with a breakthrough Smart Link Plus technology to counter performance drops due to noisy line conditions or when connected through a power strip.

The PLA5200 series uses existing electrical wiring to share Internet connectivity throughout the home. Designed with innovative HomePlug AV2 technology, the ZyXEL PLA5200 Series Powerline Adapters make it possible for users to enjoy simultaneous, lag-free HD streaming, gaming and Web browsing on multiple devices. The product family features data transfer rates 20 percent faster than 500 Mbps powerline technology. Additionally, the advanced Quality of Service (QoS) feature prioritizes traffic such as HD video streaming, gaming, high-speed Internet access, and VoIP services to ensure transmission quality for bandwidth-intensive applications.

"The performance and simplicity of power line networking devices has been esteemed and appreciated by the patrons? said Madhukar Swayambhu, Sales Head for ZyXEL India and SAARC. ?ZyXEL continues to lift up its existence and level with improved, faster, and more affordable solutions with the launch of this 600Mbps Powerline Adapters for our consumers. This is best suited for Homes and offices where there is a need of super speed LAN over electrical wiring instantly?.

The new PLA5200 Gigabit Powerline Series can reach farther and offer greater coverage and can be used to eliminating wireless dead spots without having to install new Ethernet cabling. The series overcomes most common interference with the SmartLink Plus technology by using the ground wire to bypass common noise sources to ensure better performance. The PLA5215 adapters come with the convenience of a pass through plug to free up electrical outlets.

Pinaki Chatterjee, Executive Director Distribution Channel and Business development said, ?ZyXEL always believes in real technology innovations and make constant efforts to bring high quality products for common man and fit their affordability, ZyXEL today is value for money Telecom grade brand where you get stability, performance and promising products as its indigenously built keeping in mind high quality standards, that is the reason we are the only brand with such huge product offering which is complimenting multiple businesses and verticals including Hospitality, Education, IP Surveillances and Retails Channel etc?. The adapters? Advanced Encryption Security (AES) feature provides users with simple, secure Internet connection. The PLA5200 devices offer superior power efficiency with a "Power-Saving Mode" that saves up to 80 percent on power consumption compared to adapters without this function.

MUMBAI, July 19th, 2013: Bloomberg TV India, the nation?s premier English business news channel today announced the launch of the third season of their highly successful business reality show, THE PITCH - a one of its kind show which invites people to a contest of skills and business plans.

Bloomberg TV India will start accepting entries from potential entrepreneurs from 19th July and will close the call-for-entries stage on August 4th. Aspiring entrepreneurs with sound business ideas can send in their entries through www.btvin.com/thepitch. Thewinner of THE PITCH stands to win upto Rs. 5 crores as seed money to set-up the business. THE PITCH season 3 aims to identify, evaluate and encourage potential entrepreneurs who not only have the most deserving business ideas, but also possess the critical skills required to execute those ideas successfully.

Mr. Sriram Kilambi, President ? Bloomberg TV India talking about the show said, ?As a premier business news channel of India, we believe that we need to deliver more than just stock and trade news. Through ?The Pitch? Bloomberg TV India continues to strengthen its commitment to make a difference to viewers? lives. We have always encouraged the spirit of entrepreneurship in the country. There is no dearth of ideas but the buck always stops at the funds and through this show the winner not only gets the funds but also a direction for his idea.?

Following a nationwide call-for-entries, the jury comprising successful entrepreneurs likeMahesh Murthy, Alok Kejriwal and Vishal Gondal will identify the top 25 business plans and their creators, who could make it to the show. The jury will closely evaluate these aspirants not only on the brilliance of their business pitches, but also on their individual excellence and identify the final 10 aspirants who will appear on THE PITCH.

Mahesh Murthy, Founding Partner of Seedfund and Jury Member at Pitch said "India has to come out of the work-for-others mentality. The one thing that will fulfill our potential as a nation is if we produce tens of thousands of new entrepreneurs. At Seedfund, we?re happy to be part of this effort to mentor, guide and reward those who choose a different path."

Seedfund are associated with The Pitch as Investor & Mentor The final 10 contestants will face challenges thrown to them by some of India?s most prominent business leaders each week. In every episode, a business leader will assign tasks to the participants. The tasks will challenge the aspirants on the most critical skills required to be a successful entrepreneur and by eliminating the weakest performer, narrow down to the most competent and deserving aspirant who goes on to receive the funding of up to Rs. 5crores from the investors.

The first two hugely successful seasons of THE PITCH created history with more than 3000 entries in each season and saw stalwarts like Rahul Bajaj, Naina Lal Kidwai, Y.C Deveshwar, Kishore Biyani, N Damodaran and Ronnie Screwvala amongst others, challenge the participants with business tasks.

The Pitch Season 3 is powered by Hyundai and will be supported by a 360 degree marketing campaign spread across Television, Outdoor, Print, OOH, Online, Mobile, Radio, Multiplex,Retail, Restaurants, Malls etc.

National: 17th July 2013: GroupM ?s Dialogue Factory and Dialect merge to be a joint force by providing end to end experiential marketing solutions for their large bevy of clients. From ideation to execution, the company now boasts of having successfully completed 3500+ projects. This also makes the new GroupM Dialogue Factory ?the largest? experiential marketing company in the country and also ?one of the most celebrated? with close to 100 metals (local + international).

GroupM Dialogue Factory has always ensured that their clients stay at the forefront of their industries through sustainable, scalable and sensible experiential marketing initiatives that are both efficient and effective. Dialogue Factory is GroupM?s solution to providing mass consumer contact programs with a difference. Armed with an intellectual pool that stretches across all of GroupM?s agencies, what sets Dialogue Factory apart is their ability to convert engagement to excitement and from communication to propagation spread across both rural and urban geographies.

Dialogue Factory?s experience spreads across FMCG , White & Grey goods , Financial services , Automobile?s , Entertainment , Media , Technology ,Travel , Education , Telecom & Developmental sector to name a few..

"Dialogue Factory is yet another initiative of GroupM that is helping shape the market. We are seeing a lot of traction in the experiential marketing space. Dialogue Factory is our end to end offering that can provide strategic value to clients in this space. We have a strong creative and implementation team that will complement our existing activation strengths. In addition, Dialogue Factory will leverage all the expertise we have built up in GroupM be it Insights, Analytics & Measurement or Digital?, says CVL Srinivas (CEO GroupM South Asia)

The driving force behind the passionate team that makes it happen is India?s foremost experiential marketing expert, Dalveer Singh.

?With Media & Geography natural approach , we create memorable & meaningful brand experiences across the country in schools , Malls , Multiplexes in Mumbai To Aganwadis , Panchyats , Mellas & Haats in Bhagalpur. We specialise in using new age networks and interactive technology platforms to create brand experiences which have the perfect blend and balance of both Digital & Physical eco system? ,says Dalveer Singh ? Head - Experiential Marketing Asia Pacific. His experience spans leadership positions for over two decades across the Indian subcontinent and ASEAN at agencies like Ogilvy Action, 141 Worldwide, Reliance ADAG and now GroupM. It is under his expertise and leadership that Dialogue Factory is set to redefine the way consumers experience brands not only in India, but even beyond Indian shores in Indonesia and Vietnam.

MUMBAI: Primer Minister Muhammad Nawaz Sharif met Mr Subhash Chandra, Chairman ZEE & Essel Group, who called on him at the Prime Minister House this morning.

The Prime Minister while talking to Mr Subhash Chandra highlighted the role of media in bringing the people of India and Pakistan closer and could help in achieving the shared goal of peaceful and friendly relations between the two neighboring countries. Pakistan and India, said the Prime Minister, possess rich cultural and traditional heritage that is shared by many, on both sides of the divide.

The Prime Minister said that media is the most effective tool for shaping perceptions and could be effectively utilized to play its due role. He emphasized the role of TV Broadcast in the field of education and said that dedicated ?Education TV? could play the role of imparting to millions in developing countries. He further said that Regulatory Regimes need to be softened for facilitating media outlets of both the countries to reach out to maximum viewers. He urged for facilitation and relaxation of laws so that Pakistani channels could be effortlessly seen in India.

The Premier expressed the hope that media of both the countries would play its constructive role more sensibly to bring people of the two countries closer so that the focus is shifted towards peace, economic prosperity and well being.

Thanking the Prime Minister for the hospitality and warm reception, Mr Subhash Chandra said that he would play his role to enable the two neighboring countries to achieve the common objectives of peace and stability.

MUMBAI, 18 July: Comedy Central, India?s premiere laughter destination has won the hearts of audiences with their wholesome dose of globally acclaimed brand of comedy. With their all new line up of shows like Anger Management, Suits, Go On & Threesome Comedy Central has reinforced its proposition of providing its viewers with only the best in global comedy.

With the launch of the new show ?Threesome? this month, the channel is promoting the show through a partnership with leading frozen yogurt brand Cocoberry. With the purchase of every three Cocoberry cups, consumers get a free voucher that contains not one but three Cocoberry coupons in it. One of these coupons is for a free Cup while two coupons are for 50% discount on the bill value. The limited offer will be available across few select outlets of Cocoberry in Mumbai and Delhi starting July 18 - August 14, 2013

The concept of frozen yogurt has taken the country by storm and it?s evident that the popularity is increasing by the day. The rich creamy taste of Cocoberry is irresistible which leaves you craving for more exactly like the show ?Threesome? - the show and the characters will always leave you wanting to see more! They are fun, likeable and colourful? exactly like the deliciously tasty and irresistible flavours of Cocoberry.

Commenting on this Marketing initiative, Ferzad Palia, Senior VP and GM - English Entertainment, Viacom 18 Media Pvt. Ltd: says, "At Comedy Central, our only aim is to treat viewers with some of the best comedy shows available across the globe. We believe in innovation, whether it?s content or brand marketing. We thought Cocoberry is a good brand association for our new show Threesome as both have the same objective - to spread smiles. We are happy with this association and hopeful that this will keep the excitement quotient of the show high."

Adding to this Rahul Deans, CEO Cocoberry, said `we are delighted to be associated with Comedy Central, as we see a good fit between their viewers and our customers. Both brands believe in creating world class product and in constant innovation.