Mumbai: TIMES NOW India?s No. 1 English news channel gives its viewers a unique opportunity to win exclusive prizes all through this week. Inviting one and all to participate in ?The Dark Knight Rises? contest, viewers can get their hands on selective batman merchandise and a mega prize. One lucky winner will get to ride through the city of Mumbai in an exquisite chauffer driven Lamborghini!

Catch the exclusive interviews with Christopher Nolan and Christian Bale talking about the movie and their experiences on the set which will be telecast on the Friday episode of E NOW, TIMES NOW?s daily entertainment show that gives a roundup of all the latest happenings in the world of entertainment.

Watch out for the simple question - Who is the director of The Dark Knight Rises? that will be telecast on the channel. Viewers will have to answer a simple question and SMS the right answer as ENOW (SPACE) A/B/C to 58888. The winners will be announced on Friday, July 20 on E NOW at 10.30 PM on TIMES NOW.

With the grand prize of the ride in a Lamborghini, this exclusive contest will also enable select lucky winners to lay their hands on some spectacular Batman goodies - Reliance DVDs, Mattel toys and a Nokia Lumia 800: The Dark Knight Special Edition.

Tune in to ?E NOW? all this week and grab your chance to be among the lucky winners!

Every day at 10:30 am only on TIMES NOW

MUMBAI: Zee Salaam is all set to make the Holy Month of Ramzaan as grand and comprehensive as possible through its customized and innovative content on the channel. The channel would showcase special programs for its viewers from Sehri in the morning till Taraveeh, late in the night. Launched by the reputed Zee Network, ZEE SALAAM is the first 24 hour Urdu infotainment satellite television channel, dedicated to Urdu language and Islamic Culture. It caters to the Islamic, cultural and lifestyle needs of the Muslim community.

Continuing its tradition of providing the most relevant and topical content, Zee Salaam will be bringing forth the fervor and festivity of Ramzaan this year too. Ramzaan, as the viewers are aware, is the holy Islamic month wherein people fast for the sake of Allah and offer special prayers.

This year Zee Salaam‘s customized content, under the umbrella name ‘Ramzaan Mubarak‘, will showcase programmes on the Holy Scriptures of Islam, teachings of The Allah and the Messengers of Allah besides a mix of holy and festive programmes. The varied programming mix shall cater to all the age groups including senior citizens, women, children, adults and the youth.

For the entire month, Ramzaan-specific content would be showcased on the channel throughout the day, even on its regular programs. There would be special Quran Recitals in ‘Dars-e-Quran‘, Blessings in ‘Dars-e-Hadith‘, Sehri, Tarweeh & Esha Namaz, Talk Shows highlighting importance and Do?s & Don?ts for the month etc. ‘Ramzaan Aaj‘ would bring in the flavour of Ramzaan from all the major cities across the nation. Ramzaan based Mushairas, Quwwalis, Food Show highlighting the special delicacies during Ramzaan, LIVE Taraweeh from major Masjids across the nation, LIVE Iftaar parties from select cities of the country would be showcased besides LIVE happenings from the Holy Mecca. To add to this, audience would be served with the Hamd‘s and Naat‘s in the melodious voice of Waris Baig.

Zee Salaam is committed to offer viewer centric content based on the continuous research it does on the choices and preferences of the viewers and always strives to provide a fine blend of traditional and progressive content.

You can watch Zee Salaam on : DISH TV CHANNEL NO-786, TATA SKY CHANNEL NO 162, AIRTEL CHANNEL NO 613, DD DIRECT & VIDEOCON ACTIVE SERVICES.

MUMBAI: The general entertainment segment on television is at its aggressive best. Channels are using every possible means to grab viewer attention. You just can‘t escape TV promos?not just on television, but also in newspapers and out on the streets, too. Truly, the channel wars have now spilled out on the streets with huge hoardings of every serial. The latest has been Maa Television Networks to promote its two channels ?Maa Gold? & ?Maa TV?.

To build salience for the channels ?Maa Gold? & ?Maa TV?, Maa Television Networks has embarked on an outdoor campaign with a mix of out-of-home media vehicles. The choice of media for this campaign includes advertising on Flyover Bridges, Unipoles, Centre Medians, and Train & Bus branding.

The campaign has been executed across Andhra Pradesh. A multimedia approach has been adopted by Maa Television Network to optimize the visibility and effectiveness of the campaign.

Apart from this, Maa TV is promoting the annual awards function Cinema Awards 2012 heavily.

The highlight of the campaign was the selection of specific locations to place the outdoor creative?s that has additional cut out of characters in heavy traffic areas. It is on head-on places that outdoor has been selected.

New Delhi: A unique 12 hour LIVE programming initiative collected 5.81 crores to SAVE OUR TIGERS as NDTV, in association with Aircel, brought together Brand Ambassador Amitabh Bachchan, NDTV?s Prannoy Roy and Vikram Chandra, along with the country?s wildlife and conservation experts, to raise funds for the preservation of our national animal. Joining them in Ranthambore were celebrity lyricist composers and singers Pankaj Udhas, Swanand Kirkire, Kailash Kher and Sunidhi Chauhan.

Contributions to this Cause poured in from across the country, ranging from forest guards salaries, neighbourhood collections by children to corporate, Bollywood personalities and concerned individuals and activists. Among those who generously donated were Hemendra Kothari, Chairman, Wildlife Conservation Trust with 2.5 crore rupees. Corporate donors who came forward to show their support included TATA Consultancy Services, HDFC Limited, Exide Industries Limited, GMR Group, Mahindra & Mahindra, Tata Housing Company and Shell India. Other donors included Uday Kotak, Ajay and Swati Piramal, Atul Kirloskar, Anu Agha, Nemesh Shah, Dhananjay Mungle, Amitabh Bachchan, Abhishek Bachchan, Rajesh Kapadia, Madhu Kapoor, Dia Mirza, Ms Aishwariya, Amit Chandra, Ramesh Chauhan, Surinder Kumar, Chandru Raheja, Anuradha Yadav, Aditya Raman and friends, Deepika Padukone, Dr RS Murthy and the forest guards from Panna and Suhel Seth. Renowned wildlife artist MD Parasher painted a tiger picture during the Telethon which was auctioned by saffronart.com. Dr RK Pachauri of TERI pledged to provide solar lamps to 20 training camps.

Also lending their support from around the country were John Abraham, Purab Kohli, Kunal Kapoor, Rahul Bose, Karan Johar and cricketers Zaheer Khan & Yusuf Pathan.

Encouraged by the fantastic response in its first year, where fund were raised for over 40 Rapid Response Units in 30 National Parks and Reserves, the NDTV-Aircel SAVE OUR TIGERS campaign aims to now focus on strengthening protection mechanisms with better equipped Tiger Defence Units, running anti-poaching training camps, and collaborating with NGOs already working at the grass roots level to include local communities in all efforts to Save Our Tigers.

Wildlife conservationists and activists Valmik Thapar, Govardhan Singh Rathore, Belinda Wright, Bittu Sahgal, Anish Dhaneria, Prerna Bindra, Mike Pandey, Ajay Dubey, Ravi Singh, Ratna Shah, Dr Hemendra Kothari, park officials and wildlife experts from Panna, Karnataka, Tadoba and the Head of the National Tiger Conservation Authority Dr Rajesh Gopal joined Brand Ambassador Amitabh Bachchan and NDTV in discussions ranging from poaching problems to taking lessons from successful wildlife tourism management in other countries, and a vision of future park management. Committing their State government efforts to actively protecting this highly endangered animal and national heritage of our country, Chief Ministers Prithviraj Chavan of Maharashtra, Shivraj Singh Chauhan of Madhya Pradesh, Vijay Bahuguna of Uttarakhand, Bina Kak, Rajasthan?s Environment & Forests Minister, Principal Secretary (Forests) Maharashtra Praveen Pradesi, and senior politicians including BJP President Nitin Gadkari, cut across party lines and committed to framing policies and implementing conservation practices, such as a ban on the manufacture and possession of wire snares and claw traps to increasing buffer zone areas and animal corridors.

As part of the NDTV-Aircel SAVE OUR TIGERS 12 hour LIVE telethon, Defenders of The Wild Awards were presented by Amitabh Bachchan to forest guards from Goa, Assam, Uttarakhand and Maharashtra for their immense bravery and courage in protecting the big cat from poachers. Kids For Tigers melas were organised in Mumbai, Delhi and Sawai Madhopur, where painting competitions, flash mobs and stage performances saw Gen Next sending the powerful message "Save Tigers, if not for you, then for us".

Committing his time and efforts to furthering this cause, Campaign Ambassador, Mr Amitabh Bachchan said, "Every time you destroy a tiger, you destroy a part of country. I am glad that NDTV has taken an initiative to address this concern. I?m glad to be associated with Save Our Tigers campaign and would like to congratulate the channel for their continuous commitment towards the cause.?

NDTV Chairman, Dr Prannoy Roy said, ?We at NDTV are delighted to see the remarkable response to the Save our Tigers campaign. Generous contributions from people across the country reflect how sensitive they are towards the cause and we strongly believe that funds generated through the telethon will bring visible results in preventing tiger poaching.?

Commenting on the initiative Mr. Sandip Das, Director, Aircel added: ?We need to leave a legacy behind for our children. The Tiger symbolizes everything we stand for as a country. The Save Our Tiger campaign has made a huge difference by bringing forth not only the issues impacting the national animal but environment and people too. We are extremely honoured and pleased to see the profound impact it has created in the last 3 years."

Since its inception in 2010 the campaign has been able to generate funds over 50 million rupees.

MUMBAI : zoOm - India?s No. 1 Bollywood channel, has introduced a special award category in the 12th edition of the EMVIES ? India?s most prestigious and coveted Media awards organized by The Advertising Club Bombay. The special award titled ?Best Use of a Bollywood Celebrity in Media? will be given to an entry that uniquely showcases or integrates a Bollywood celebrity in Media, creating impact and being relevant to the brand?s communication.

Speaking about this unique initiative Mr. Avinash Kaul, Chief Executive Officer of ET NOW, TIMES NOW and zoOm said, ?The dominant influence of Bollywood on popular culture and especially among youth is there for everyone to see. Over the years marketers have increasingly started using Bollywood stars as brand ambassadors to create a stronger connect with consumers. At zoOm we celebrate India?s passion for Bollywood so naturally we would like to honour other brands and organisations that share our enthusiasm for Bollywood.?

While the use of celebrity brand endorsers in marketing campaigns is quite common today, this award seeks to recognize and honor innovation in the way a Bollywood celebrity has been used by a brand specifically in a media opportunity. Entries will be judged on the basis of Originality, Uniqueness, Impact and Relevance.

Media agencies that wish to enter their work for this award category can download the entry form from www.adclubbombay.com. The last day for submission of entries is 25th July, 2012.

Mumbai: Hindi film `Cocktail? debuts in 524 UFO digital theatres this week. Last week?s release `Bol Bachchan? screens in 694 UFO digital theatres. `Gangs of Wasseypur? screens in 46 UFO digital theatres in its fourth week. Blockbuster `Rowdy Rathore?, now in its seventh week, screens in 41 UFO digital theatres. `Teri Meri Kahaani? screens in 22 UFO digital theatres in its fourth week.

In terms of non-Hindi movies, Tamil film ?Billa ? 2? releases in 164 UFO digital theatres. The Telugu-dubbed film `David Billa? debuts in 116 UFO digital theatres. Telugu film `Eega? screens in 210 digital theaters in its second week. ?Pawan Kalyan?s Gabbar Singh?, another Telugu film, screens in 55 UFO digital theatres in its tenth week. Kannada movie `Dandupalya?, in its third week, screens in 63 UFO digital digital theatres.