Delhi : Famous Yoga guru and miracle worker with hundreds of thousands of followers at his command, Baba Ramdev has now turned social activist and has stood up in a fight against corruption and is threatening the government that he will fast unto death until black money stashed overseas is returned .

NewsX will air a special program titled ?India?s Political Pundit? on Baba Ramdev?s recent announcement of ?Satyagraha? or holding firmly on to the truth. In this special show, NewsX takes a look at the Baba Ramdev phenomenon that is sweeping the nation and attempts to better understand the man behind this movement, Baba Ramdev himself.

A man on a mission, having transformed the lives of thousands of his die-hard followers through his spiritual teachings and yoga, Baba Ramdev is now attempting to transform a completely different animal; the corrupt Indian political and administrative system.

Who is Baba Ramdev, really? What were his beginnings? What do we know about his past?

Get answers to this and more through this special show on Saturday, 3rd June @ 8.30 PM only on NewsX!
 

Mumbai: This Environment day recycling becomes fun with your favourite show M.A.D., on POGO. Watch and learn along with your host and dost Rob on how to keep the environment clean and green.

Ditch cars and discover bicycles. Learn how to create an adventure bike apt for a weekend getaway as well as to remodel the bicycles to match your personality in the ‘Bike Special‘ episode on 5th June at 10.30 am.

The fun continues with the Remake M.A.D. Specials that encourage recycling by making it fun and creating cool art using throwaway things that lie around the house! Get ready to convert everything from plastic files, plastic bottles, old tissue rolls and even throwaway bottle caps into interesting creatures. That‘s not all! Create gigantic creatures using cardboard boxes in M.A.D ‘Big Picture‘ and convert your waste shoebox to a cool volcano!

Unleash your imagination and learn to create amazing art pieces with Rob in M.A.D. only on India‘s favourite kids‘ destination - POGO!
 

 
Mumbai: Kolkata Knight Riders? bowler Sayyed Iqbal Abdulla has been named Winner of the 2011 Citibank Rising Star Award. The Citibank Rising Star Award recognizes the best under-23 player of the DLF IPL season. The trophy is adjudicated by an eminent jury including former Indian cricketers Ravi Shastri and Sunil Gavaskar. Sanjeev Kapur, Chief Marketing Officer, Citi India presented Iqbal Abdulla with the trophy and cheque.

The twenty-year-old, Iqbal Abdulla was named the best young player of this year‘s season ahead of other strong contenders including Virat Kohli and Ravi Jadeja. He ended the season with 16 wickets at 19.06 with an economy rate of only 6.1.

Mr. Chirayu Amin, Chairman, IPL said "The Citibank Rising Star Award highlights a valuable benefit of the DLF IPL to Cricket in India. This is a league in which talent meets opportunity and Iqbal Abdulla has taken full advantage of playing with and against the world‘s best to show his potential in the T20 form of the game. We congratulate him on an outstanding season and wish him all the best in his future endeavours on the field. He has now become a role model for many young cricketers."

Sanjeev Kapur, Chief Marketing Officer, Citi India said, "Our association with IPL goes much beyond brand-building. Through the Citibank Rising Star Award, we hope to encourage young cricketing talent for their outstanding contribution in the Indian Premier League. Our young players are full of promise, talent and the way they are putting in their efforts, it indicates a bright future for the game. We are delighted to recognize Iqbal Abdulla as the Citibank Rising Star this season, who is truly deserving of the award. We hope that he will make both his country and his fans across the globe proud in the years to come.?

Receiving the award, Iqbal Abdulla said, "It is a great honour to receive the Citibank Rising Star Award and be recognized for my performance so early on in my career. I am thankful to Citibank and the jury members who have held me worthy of this award. I enjoyed playing alongside some of the legends of the game and hope to perform even better in the future.?

Previous winners of the Citibank Rising Star Award have been Shreevats Goswami (2008), Rohit Sharma (2009) and Saurabh Tiwary (2010).
 

Mumbai, June 2, 2011: STAR Gold once again, beats Zee Cinema with 129 GRPs in Week 22?11. The channel on an upward trajectory since the last 13 weeks successfully maintains a considerable margin with Zee Cinema that stands at 114 GRPs in Week 22?11.

With an impressive line-up of movies and other initiatives on the anvil, STAR Gold plans to challenge the status quo in the Hindi Movie Genre.

TAM Media Data for past 13weeks:

MUMBAI: Disney Channel is all set to make this weekend full of fun and adventure for all Doraemon fans with the premiere of his new movie ? Doraemon in Nobita?s South Seas Adventure. The cool cat from the future will be seen sailing the high seas with Nobita and his other friends on a voyage. The movie will premiere on June 5, 2011 at 10 am on Disney Channel.

Arnab Chaudhuri, director, content and creative, Walt Disney Television International India said, ?Doraemon is one of the most loved characters on kid?s television. What better way to end the summer vacations than to travel the high seas, go on a treasure hunt, fight with mysterious creatures and pirates with Doraemon, Nobita and their friends!?

Doraemon in Nobita?s South Seas Adventure begins when instead of studying about the sea, Nobita reads about a Treasure Island. He then gets the idea to go on a treasure hunting adventure and his friends Gian and Suneo are tricked into playing pirates. The plot thickens when something goes wrong and all of them are transported into the past where they meet up with real pirates. And to add to the adventure, Doraemon cannot use his famous gadget pocket to help his friends! The movie also features an adorable Dolphin, Rupin who helps them in the island full of mysterious creatures. Will Doraemon, Nobita, Gian and Suneo be able to fight these creatures and escape the island?

Be a part of this roller-coaster adventure to find out! Tune into Disney Channel on June 5, 2011 at 10 am and set sail with Doraemon and Nobita on ?Nobita?s South Seas Adventure?.

Mumbai:In an age of media access, there is a constant need to come up with groundbreaking ideas for marketers to get their brands noticed. With consumers spending increasingly more time out of home, especially on the roads while travelling, innovative outdoor at catchment areas becomes of utmost importance to reach the target audience in an engaging manner. Keeping this in mind, Tata Photon has come up with a new outdoor campaign which highlights the brand message ?Get Speed, Get Time?.

Campaign Objective:

The objective of this campaign was to depict the message of Tata Photon Get Speed, Get Time effectively, by breaking through the everyday clutter and humdrum way of advertising on outdoor media. The task in hand was to execute a creative yet impactful idea which communicates that with the use of Tata Photon, one can save time while accessing high speed internet ? anytime, anywhere!

Campaign Background:

This campaign captures an emotional space in the consumer?s mind. What happens when one gets speed on hand? It translates into getting things done faster within stipulated timelines or maybe even before and therefore more time on hand to do get a life; doing something that one loves doing! Time is the new luxury for this generation and the most precious commodity in their lives, therefore the thought of Get Speed, Get Time ? the opportunity to get more time for life.

Outdoor Innovation:

While being simple and sticking to the brand message, we wanted to ensure that our outdoor innovation surprises our TG in the most ideal manner. So, we went ahead and placed a huge (size) real time brand signage at one of the most prominent and visibly preferred location of suburban Mumbai --- the famous Mahim Causeway.

This site is at one of the most beautiful outdoor location on little stack that is covered with the utmost greenery and beautified with the use of small water fountains around. More than anything else it?s the overall look of the site that captured our attention and ensured that we give preference to this site compared to many others. To promote and exhibit the capabilities of this display, we have made use of bright LED lights to ensure that we do not lose any sights even during the night time.