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  • BSNLlive Hello TV Service offered by Percept Knorigin reaches 5 Lakhs mobile subscribers both 3G & non 3G users

    Submitted by ITV Production on Feb 18, 2011

    MUMBAI: Hello TV ? a premium mobile TV service launched on February 2010 by Percept Knorigin has reached a cumulative subscriber number of 5 Lakhs, both 3G & non3G users in the year 2011.

    Unlike other mobile TV services, this service is accessible from native browser of phone thereby making its reach to all feature phones which can play streaming media, making it accessible to 90% of the multimedia handsets in the market. Hello TV currently provides 120+ live TV channels across BSNL Network on a paid basis with packs ranging from Rs.10 Rs a day to Rs. 29 a month. Hello TV provides a wide variety of regional and national channels, Aaj Tak, B4U, Sun, Udaya, Gemini, Star News, Zoom, Times Now, UTV, CNN-IBN, ETV, TV9 etc. being some of the popular ones!

    Commenting on the development said, Mr. Viraj Malik, CEO and Managing Director, Percept Knorigin,? Company is now in the process of rolling out Hello TV services for data card and Ipad users. Our focus is to make the service, user friendly and cost effective for end users. Effective costs for some of the packs work out even less than INR 1 per day. We feel TV is one application which can drive adoption of data in the country and the growth for all operators is heavily dependent on data.?

    ?BSNL has seen the data volumes grow many fold after the launch of multimedia services on the network which includes TV, movies, audio and video downloads. Our endeavour is to position BSNL as a premium and cost effective provider of services like mobile TV and movies related to the mass and create usage for our data services. BSNL current has separate data tariffs for streaming services.? said Mr. N.K Yadav, PGM VAS, BSNL during a recently held VAS India Conference in Mumbai.

    Hello TV service is available on BSNLlive which is the default destination for GPRS users in BSNL. For 3G users the service is also available on short code 51010 nations wide, whereby a user can just make a video call to short code 51010 and access live TV service. Service is slated to be launched on three more operators in coming month.
     

  • UTV Action Rally team now at RotoCross

    Submitted by ITV Production on Feb 18, 2011

    MUMBAI: After its successful stint at INRC 2010 the UTV Action Rally team now drives its way into the most talked about motorsports charity event - RotoCross organized by the Rotary Club. The car will be in the able hands of India‘s renowned rally driver Kaushik Shinde and Ninad Miradgaonkar as the navigator at Somaiya Ground!

    RotoCross is an event initiated to help with treatment and psychological assistance to people suffering burns, polio affected one besides many others. The UTV Action car after travelling across cities during INRC and witnessing immense success now joins this noble cause.

    Kunal Mukherjee, Marketing Head comments; ‘UTV Action is following up its Super Hero road safety and cleanliness drive with this charity event. We are a coconscious brand which is always looking to participate in the betterment of people.‘
     

  • Video website WinkBall set to capture local opinion at Cricket World Cup 2011 in India!

    Submitted by ITV Production on Feb 15, 2011

    MUMBAI: With Cricket?s top sporting event, the World Cup 2011 soon to begin in couple of days, UK video website WinkBall.com will be presenting a fresh depiction of this tournament that is universally popular for all cricket fans? straight from the streets of India!

    With this esteemed Cricket event happening in India, WinkBall will be sending out locally trained WinkBall street reporters to speak to the host nation?s aam janta and thousands of visiting fans to bring their unique citizen video coverage to the World Cup and discovering what the fans think of this fantastic sporting occasion.

    Through the unique power of online video, WinkBall and its vox-pop coverage will present a new insight into the Cricket World Cup, one that moves away from the habitual coverage of mainstream media. WinkBall?s video coverage will focus on the fans and will tell the story of the World Cup 2011 in a fresh & unique way; a story that goes further than a game of Cricket and gives a strong voice to the fans who make the competition what it is.

    WinkBall reporters will be finding out from fans before and after the matches, who is the man to watch out for, their thoughts, messages to players and much more. With the tournament held in India this year, video reporters will also be gaging local opinion on this event coming to their country and what it means to India on a cultural, political, social and economic level. Along with capturing the local flavours, WinkBall video reporters will find out from world renowned cricketers what the tournament means to them both as an Indian and Cricketer.

    The Cricket World Cup 2011 looks to be an event to remember and WinkBall will give it the coverage it deserves. WinkBall through its video coverage will give the fans an open platform to express their views and have their say on this sporting event that is so close to their hearts.
     

  • Catch brand new episodes of India's favorite superhero - Chhota Bheem on POGO

    Submitted by ITV Production on Feb 14, 2011

    MUMBAI: Kids‘ favourite channel POGO is treating all its fans with the adventure packed new episodes of children‘s favourite Indian superhero Chhota Bheem. In February, every Sunday 9:30 am, POGO will transport you to an exciting and adventurous Dholakpur where Chhota Bheem and gang will take you on a roller coaster ride, full of masti and fun.

    From participating in winter games to making magical paintings to solving the Dholakpur Jigsaw puzzle, these new episode will provide loads of laughter and smiles. As a special treat fans will also witness Chhota Bheem and his gang participating in Dholakpur Football Cup and Kushti ka Muqabla and other fun sports.

    So, watch Chhota Bheem outthink his opponents every Sunday at 9.30 a.m. only on India‘s favourite kids‘ destination POGO.
     

  • CNBC AWAAZ ?Investor Maha Kumbh? receives 85,000 viewer SMSes within 9 hours of LIVE programming!

    Submitted by ITV Production on Feb 12, 2011

    MUMBAI: CNBC AWAAZ ?Investor Maha Kumbh?, India?s most authoritative initiative on financial education witnessed approximately 85,000 SMSes from viewers across the country, seeking expert advice on investments within 9 hours of marathon programming. The show also witnessed about 15000 people placing requests to open individual Demat accounts. With 3.3 million viewers* tuned in to CNBC AWAAZ on 5th Feb, Investor Maha Kumbh helped CNBC AWAAZ attain almost 60% market share# in the business news genre.

    CNBC AWAAZ ?Investor Maha Kumbh? was a LIVE programme dedicated at guiding and educating retail investors and non investors about financial planning and investments. Not only did it provide a comprehensive coverage of each asset class, constant expert advice, and concrete action points on investments, news, views and analysis; but also provided a platform to viewers from various cities across the country to have their investment & personal finance related queries answered by experts on the show, thereby clearing doubts and busting myths

    The presence of eminent industry figures such as Mr. C.B. Bhave, Chairman, SEBI; Mr. N.R. Narayan Murthy, Founder, Infosys; Mr. K.V. Kamath, Chairman, ICICI Bank Ltd.; Mr. Deepak Parekh, Chairman, HDFC Ltd. and Mr. Adi Godrej, Chairman, Godrej Group on ?Investor Maha Kumbh?, Mr. Salman Khursheed, Union Minister, Water Resources and Minority Affairs took the show to new heights. The programme fulfilled its purpose of bringing together India?s biggest and most revered wealth creators on a common platform in order to educate the Indian masses about the various investment avenues and thereby help them make the right investment decision and enable them to translate small investments into big earnings.

    Speaking on the initiative, Mr. Sanjay Pugalia, Editor-in-chief, CNBC AWAAZ said, ?I am thrilled with the success of CNBC AWAAZ ?Investor Maha Kumbh?. From gaining knowledge about investor protection, to developing an understanding of the market fundamentals, increasing retail participation, gaining an insight of the advantages and nuances of different investment instruments, providing information on various asset class such as insurance, commodities, real estate etc., the ?Investor Maha Kumbh? has managed to cover everything. Educating investors and traders is the core mandate for CNBC AWAAZ for the past six years. By launching ?Investor Maha Kumbh?, CNBC AWAAZ provided the investors and non investors a tool that helped them make informed decisions about their investments.?

    During the investor marathon, C.B Bhave advised investors to consider long term return on investments rather than mere trading. According to market experts such as Ramesh Damani, Vikram Kotak, Anand Rathi, K. R Choksey and Gul Tekchandani, investments in shares provide better returns as compared to other investment instruments unless no shortcuts are adopted. During the interactions, the experts also provided different investment options to the callers. According to market experts, the commodity market is expected to provide better returns and is likely to leave behind investments in gold and silver too.

    The success of ?Investor Maha Kumbh? only proves that investment education and guidance is still lacking in a number of cities. Although there are a number of investors ready to invest, they lack the right medium of information and knowledge. CNBC AWAAZ ?Investor Maha Kumbh? has proved to be a Bible especially to those investors who lack appropriate resources, knowledge and time to start investing, build their investment portfolio and learn how to convert small investments into huge returns.
     

  • BAFTA?s Live Telecast in India Only on Pix

    Submitted by ITV Production on Feb 11, 2011

    MUMBAI: PIX will be showing the much-awaited BAFTA Awards at *2.30 pm on Monday, 14th February 2011 followed by a repeat telecast at 9pm on the same day. Often cited as a pre cursor to the Oscars, Bafta is a British charity that hosts the annual award shows for films, television, television craft and video games. This year, the glittering awards ceremony is taking place at London‘s Royal Opera House.

    BAFTA plays an important role in honoring the film industry?s brightest stars from around the world. Pix is delighted to provide the high quality entertainment content of these prestigious awards to the audience in India.

    Award nominees include films like The Social Network, The King‘s Speech, Black Swan, and Inception. Indian music maestro A.R Rahman has been nominated for the Bafta awards for his composition in Danny Boyle‘s 127 Hours. He has been nominated second time for Bafta after being nominated last year for Danny Boyle‘s *Slumdog Millionaire* and also won an award for it.

    Pix Business Head Sunder Aaron said, ?Pix has been exclusively airing the BAFTA?s since 2007 and it is an honor to have the exclusive rights this year as well. The BAFTA?s recognise and facilitate the work of several universally acclaimed, great films and we are extremely proud that our very own AR Rahman is in the race for his second BAFTA for Danny Boyle?s 127 Hours. Also, The Social Network which has been nominated across 6 categories is a title we will be soon airing on the channel as a result of our exclusive output deal with Sony Pitchers Entertainment?.

    The King‘s Speech leads the BAFTA race with 14 nominations, followed by Black Swan with 12, Inception with nine, 127 Hours and True Grit with 8 each and The Social Network with six. Other composers who have been nominated alongside with A.R Rahman are alongside *Danny Elfman (Alice In Wonderland), John Powell (How To Train Your Dragon), Hans Zimmer (Inception) and Alexandre Desplat (The King‘s Speech).

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