MUMBAI: Music Jockey Yamini of 94.3 Radio One, the station with ?Maximum Music Maximum Choice?, recently interviewed the national award winning singer composer duo Ajay-Atul live. Ajay Atul will be performing in support of the city-wide ?Save Water, Save Mumbai? campaign. 94.3 Radio One will also cover the concert live from the venue and will give an exclusive insight of the event to its listeners.

As a part of 94.3 Radio One?s association, both Ajay Gogavale & Atul Gogavale were interviewed by none other than MJ Yamini. During the interaction, musical duo not only shared a lot of private moments with the listeners but also raised their concern about the amount of water that is being wasted everyday by us.

Bavesh Janavlekar, Station Head Mumbai, said: ?We are absolutely thrilled to partner with the musical genius of Ajay and Atul Gogavale to support water conservation, which has become a pressing concern in our great city. As part of our commitment to bringing listeners new and diverse musical experiences, we are the only radio station going behind-the-scenes at this unique event.?

?We are all set for the concert and really appreciate 94.3 Radio One?s support in the initiative. Today we all have to work towards conserving water before it is too late. I am sure our association with 94.3 Radio One will continue for many more such noble cause in future as well.? Added Ajay Gogavale.

94.3 Radio One is also currently giving listeners the chance to win passes to see Ajay and Atul in concert on 15 May. All they have to do is tune in to 94.3 Radio One and answer some simple questions to win passes.

Ajay- Atul will be joined on stage by eminent singers from Hindi & Marathi music industry, Shankar Mahadevan, Sonali Kulkarni, Hariharan, Kunal Ganjawala, Vaishali Samant, Swapnil Bandodkar, Yogita Godbole and Amruta Natu, who will also be speaking to 94.3 Radio One during the event.

The concert promises to be a star-studded spectacle with leading personalities in politics, entertainment and commerce expected to be among a 25,000 strong crowd.

Nitesh Rane who heads the NGO, Swabhimaan Sanghatana, and is also organising this concert believes, that this concert will highlight the cause of water conservation and create an increased awareness among Mumbaikars to save water, which is becoming an issue of concern.

Proceeds from the night will go to the NGO, Enviro-vigil, which has been recognised for its work in driving water conservation and awareness

So what are you waiting for? Tune in to 94.3 Radio One ? the only station to play 13 songs every hour - for exclusive live coverage, interviews and free passes to see Ajay-Atul performing in concert.

MUMBAI: PIX- the premium English movie channel brings to your screens, the LIVE telecast of the finals of FA Cup on May 15th 2010 straight from Wembley Stadium, London. The match will be contested by 2009 winners Chelsea and 2008 winners Portsmouth, and it will be refereed by Chris Foy from Lancashire.

PIX has bagged the official television rights in India to telecast UK‘s most popular football tournament- The Football Association Cup, popularly known as the FA Cup. For the last three years PIX has been telecasting the FA Cup and has been a very active supporter of the sport in India. The passion for football is rapidly growing while the sport is gaining popularity in India. Having observed this trend, PIX decided to give their audiences the best from the world of football along with the best from Hollywood movies.

"Over a period of three years we have analyzed that our viewers love watching sports and they have been supportive of PIX telecasting FA Cup. FA Cup is the most coveted football tournament in the world and we are honored to show it for the 3rd consecutive year. The much awaited finals are around the corner and I‘m sure this year will be even more exhilarating than before as Chelsea and Portsmouth go head on for the Cup", comments Mr. Sunder Aaron, Business Head, Pix.
 

MUMBAI: MS&LGroup, one of the world?s top three PR and Events networks, today announced the promotion of Jaideep Shergill, a 10-year veteran and founding member of Hanmer MS&L, to Chief Executive Officer of Hanmer MS&L India, effective immediately.

Most recently, Shergill served as Partner and Head of the PR, Digital and Events division of Hanmer MS&L India. During his tenure, the PR division of Hanmer MS&L has grown from just five staff to more than 400 across eight offices in India. His management of top global and Indian brand campaigns across corporate communications, financial and investor relations, consumer lifestyle and employee communications has included the launch of more than 500 new brands in the Indian market and activation programs reaching more than 100 Indian cities.

In this new role, Shergill embarks on an ambitious plan to expand Hanmer MS&L?s expertise in specialty communications service areas, including social media marketing, financial and investor relations, crisis and issues management, and employee communications. This will include the development of several innovative communications practices and tools in conjunction with MS&LGroup global network thought leaders.

Sunil Gautam, Founder of Hanmer MS&L India, remarked, ?Jaideep is one of, if not the most, dynamic individuals in the Indian PR and marketing scene today. As anyone who works with him will know, his relentless drive and insight into India?s complex communications environment is an inspiration to us all.?

Shergill?s background includes more than 15 years in business and communications. Prior to joining Hanmer MS&L, he was with Clea, one of India?s first financial advertising and PR agencies and in the banking sector before that. He also holds a masters degree in international business.

Shergill commented, ?This is a great time for us at MS&LGroup. A number of exciting initiatives are being undertaken across the globe and India is one of the key markets for MS&LGroup. In this context, my new role will be challenging and I look forward to supporting groundbreaking work over the the coming months and years. Our vision is to be India?s top PR and specialty communications brand, and I am committed to making this happen.?
 

MUMBAI: Here?s a treat for badminton fans in India. The premier Thomas and Uber Cup 2010 currently on at the Putra Indoor Stadium at Kuala Lumpur, Malaysia will be telecast live on Ten Sports from the quarterfinal stages. Fans and followers of the sport can watch the Premier Brands Indian Men?s and Women?s Badminton teams compete against the top badminton teams from across the world.

In an unprecedented move for the sport in India, Ten Sports will be showing the event LIVE in the Indian sub-continent from the quarter finals onwards. For the first time, badminton enthusiasts can also catch the action LIVE on the internet by logging onto www.totalsports.tv

In today?s Thomas Cup Group D matches, the Premier Brands Indian Men?s Team defeated Australia 4-1, whilst the Premier Brands Indian Women?s Team is scheduled to play Korea in the Uber Cup Group D match.
 

MUMBAI: A 2008 recipient of the prestigious Peabody Award and awarded the 2005 Emmy and 2006 Golden Globe for Best Drama Series, "Lost" returns for its final season of action-packed mystery and adventure - that will continue to bring out the very best and the very worst in the people who are lost. Catch the much anticipated LOST Season 6 every Sunday at 9pm starting 16th May only on STAR World!

The season begins with only 18 original hours left until the final episode airs. The island‘s violent shifts through time were ended by Locke when he traveled off-island in an attempt to persuade the Oceanic 6 to return. Back on the island, the survivors‘ stay in late ?70s Dharmaville was over when their covers were blown and they were accused of aiding "The Others," and Sayid was gravely wounded during their flight. In addition, Ben killed Jacob at Locke‘s request. But since Locke‘s body was found to still be inside the coffin, exactly who ? or what ? is John Locke? And if Juliet was successful in detonating the hydrogen bomb, was she able to reset time, allowing Oceanic Air 815 to land safely in Los Angeles, or was the island destroyed along with all of its inhabitants?

The series began with Oceanic Air flight 815 tearing apart in mid-air and crashing on a Pacific island, leaving 48 passengers alive and stranded on a remote island in the South Pacific. The survivors include a diverse group of people from different walks of life - a doctor, an escaped fugitive, a con man, an Iraqi interrogator, a married Korean couple and a man formerly confined to a wheelchair who is now inexplicably healed. As the castaways attempt to get home, flashbacks (and forwards) illuminate their troubled lives before and after the crash, when the island they find themselves stranded on begins to slowly reveal its mysterious nature. Faith, reason, destiny and free will all clash as the island offers opportunities for both corruption and redemption... but as to its true purpose? That‘s the greatest mystery of all.

Don?t miss LOST starting 16th May, every Sunday at 9pm only on STAR World!

MUMBAI: Saibaba Telefilms Pvt Ltd, the television production house known for pioneering the concept of music reality shows in Hindi, is proud to announce its entry into the Southern regional television space. After having established their presence in Hindi programming, Saibaba Telefilms now brings to its viewers South India?s biggest music reality shows. To be aired across four states ? Tamil Nadu, Karnataka, Andhra Pradesh & Kerala ? the shows will be part of the leading broadcaster, Sun TV bouquet. This marks a new milestone in what has been a spectacular journey for Saibaba Telefilms since its launch in 2006.

With the audiences willing to experiment with varied genres of programming, there is a demand for innovative reality shows. The shows that will air on Udaya TV, Sun TV, Gemini TV & Surya TV are expected to launch soon. Saibaba Telefilms will bring six established music directors on the same platform, for the first time in the history of reality television in the South, to challenge each other?s supremacy with a team of young talent in a format that has never been seen on television.

Preliminary auditions have already begun & Mega Auditions in Bengaluru and Chennai have got a talented group of young singers. The Mega Audition at Kochi is scheduled on May 16th and the Hyderabad Mega Audition will be held on May 17th.

Speaking on this development, Rajib Chatterjee, CEO, Saibaba Telefilms said, ?We have a strong strategy and our vision that ?Music Has No Boundaries? sees us making better use of the talent, skills and resources that we have in all corners of India to drive greater levels of audience engagement. The South has always been known as a hub for great talent for the entertainment industry and our tie-up with Sun TV to produce the biggest musical reality show is a step in that direction. We are thrilled to be working with a high caliber team of talented music composers, singers and young talent on these shows which will appeal to viewers of all ages.

?We have created a string of successful shows for the Hindi speaking market over the years and are now excited about expanding and making our presence felt in the Southern market. With our content expertise, we are confident that this launch will mark a significant milestone in the Southern Television Industry. Our aim is to deliver high quality content across geographies,? he added.

Another Saibaba production that is being talked about is the hit show, Dance Sangram on the regional channel, Mahuaa TV. After the astounding success of Sur Sangram, Bhojpuri?s biggest Talent Hunt Show for singing, Saibaba Telefilms came up with a new reality show that has unearthed some extraordinary dancing talent in the region. The show which is peaking towards the finale on May 22 is based on the concept of two teams clashing to win; Janbaanj team has TV actress, Shweta Tiwari, as their mentor while dancing sensation, Sambhavana Seth is the mentor of Joshile.

Saibaba has also produced content in the comedy genre like Laughter Express, Grih laxmi and Dance Sangram on Mahua and Laugha Laughi on ETV Bangla and has created market leadership and dominant presence in the field of reality shows. Saibaba Telefilms has also stepped into fiction with popular shows like Baidki Malkain on Mahua and Luka Chori on ETV Bangla.

Today, Saibaba Telefilms stands at a threshold of a new wave of growth strategically positioned to create value for all stakeholders by leveraging its creative strength, domain expertise and best of the talent. Saibaba Telefilms enjoys the reputation of pioneers and innovators and excel in imparting cutting edge creative solutions.
The latest venture in the South is another attempt by Saibaba Telefilms to bring out the best of music talent to the vanguard. South India is now to witness a revolution ? Produced on an unprecedented scale, the shows seek to search for and promote the best of musical talent in South India.