MUMBAI: CNBC AWAAZ, India‘s No 1 Business channel will honour India?s most preferred brands at the CNBC AWAAZ Consumer Awards 2009. Leading research organisation, The Nielsen Company conducted the research across 12 cities spanning 11 states in India covering all strata of society, presenting a comprehensive analysis of consumers? preferences.

Consumers today are well - informed of the choices available to them in the market hence brand building has become much more vital and competitive. Brands are evolving everyday and trying different avenues to cater to the changing preference of today?s consumer. Keeping in mind the current Indian scenario, CNBC AWAAZ has taken the onus to arrive at a list of the ?Most preferred Brands? (as perceived by the end-consumer) for each of the product categories covered in this study. Financial Services, FMCG, Consumer Durables, Telecom, Automobiles are amongst the other categories that the research covered.

Methodology:

- To arrive at a list of the ?Most Preferred Brands? as perceived by the end- consumer for each of the product categories covered in this study.

- Identifying the chief commodity/ service within each category that is largely used by consumers.

- Identify the drivers that influence the selection for a particular brand in each category

- Determine the performance of the preferred brands on the selected drivers.

Attending the ceremony would be luminaries such as: Digvijay Singh - Senior Politician, Chanda Kochhar - MD & CEO, ICICI Bank, Nitin Paranjpee - CEO, Hindustan Unilever and O P Bhat - Chairman, SBI.

Commenting on the fifth edition of the CNBC AWAAZ Consumer Awards 2009, Mr. Neel Chowdhury, Vice President, Marketing CNBC-TV18 and CNBC AWAAZ said: ?Over the years, CNBC AWAAZ have proven themselves to be the unequivocal voice of the consumers. The awards, fifth year in running will salute those brands that millions of Indians have chosen to buy, to try, to experience and to own.?

The CNBC AWAAZ Consumer Awards 2009 ceremony will take place at Taj Lands End, Bandra, Mumbai, on September 30, 2009.

MUMBAI: Keanu Reeves, Forest Whitaker, Chris Evans stars as troubled veteran LAPD officer, Tom Ludlow, in this dark tale of good cop versus bad cop.

LAPD corruption comes under the spotlight in Street Kings, the gripping and pulse-pounding police thriller releasing on DVD and Blu-Ray by Excel Home Videos and Twentieth Century Fox Home Entertainment.

Gripping performances by Keanu Reeves (The Matrix Trilogy, Speed) and Academy Award winner Forest Whitaker (The Last King of Scotland, Vantage Point), power this explosive urban crime thriller, in which a veteran LAPD Detective Tom Ludlow (Reeves) finds himself ensnared in a deadly web of betrayal and conspiracy. Directed by David Ayer (Harsh Times) from a story by award winning novelist James Ellroy ("L.A. Confidential", The Black Dahlia), Street Kings is a pungent bouquet of corruption, violence, multi-ethnic mayhem, macho glee laced with macho angst, and fluorescently obscene dialogue.

The stellar cast also features an array of intense performances from Chris Evans (Fantastic Four), Common (American Gangster), The Game (Waist Deep), and Cedric The Entertainer (Code Name: The Cleaner).

Synopsis: Unable to overcome the death of his wife, Tom Ludlow?s life is thrown further into turmoil when evidence wrongly implicates him in the execution of a fellow officer. He teams up with a young Robbery Homicide Detective (Chris Evans) to track down the real killers through the diverse communities of Los Angeles and realises that if he is to clear his name he must confront the corrupt cop culture that he has been part of for his entire career ? ultimately leading him to question the loyalties of everyone around him.

The Street Kings DVD will be available for Rs. 399.00 and on BD for Rs. 1,199.00.

MUMBAI:Sheila Dixit, Chief Minister of Delhi has assured all arrangements for 2010 Commonweal Games in Delhi would be in place within schedule. She said, Delhi Commonwealth Games would be a historic success like 1982 Asian Games held in Delhi.?

Speaking in BBC Hindi?s radio programme Aap Ki Baat BBC Ke saath to be broadcast on Wednesday 30 September 2009, Sheila Dixit admitted making foolproof security for the games wil be challenge but her government is fully capable of ensuring safe games. Sheila Dixit said, ?Delhi police forces are given special training to deal with the challenges, surveillance cameras and other high tech equipements would be in place. Security concerns would be taken into consideration even in construction of stadiums.?

Sheila Dixit said Delhi police ensured no untoward incident happened during hundreds of Ramlilas recently concluded in the city.

There have been concerns about shortfall in accommodations for visitors during the games. It has been estimated that around 40,000 rooms would be required of which only about 20,000 are in place. Shiela Dixit said, DDA (delhi Development Authority has readied additional 5000 flats which would be available for visitors. Besides I don?t think all the visitors would be staying in five star or three star hotels. Rooms will be available in smaller bread and breakfast type hotels. Delhi authorities a=have begun the process to ensure these hotels adhere to certain acceptable standards.?

Recently, P. Chidamaram, the Home Minister of India had urged Delhites to shed the tag of being ?rude and indesciplined?. Chief Minister Sheila Dixit epressed confidence that, ?Delhities would rise to the occasion?. She said traffic police and government would launch campaign to make driving in Delhi more disciplined and people more courteous. The campaign beginning in November would continue tilt run up to the Games.?

Sheila Dixit also said Delhi government is taking steps to meet demands for good transport system during the games. She said, ? About 4000 air conditioned and non air conditioned buses would be procured. Besides the government would also hire taxi cars from private companies during the games.

Sheila Dixit said her government would also lay emphasis on showcasing Indian culture to the visitors during the games. Various cultural events would be organized and most of the city?s historic monuments would be repaired and spruced up.

MUMBAI: UTV Movies presents the World TV premiere of ?Love Story 2050? on Sunday, 27th September, 2009 at 8 P.M.

Love Story 2050 focuses on Karan (Harman Baweja) and Sana (Priyanka Chopra). Karan is a young, spirited and happy go lucky boy who doesn‘t follow the rules. Sana is just the opposite of Karan. She is a sweet, shy and petite girl who lives life by the rules. Even though they are completely opposite to each other, they fall in love and this leads to a beautiful and magical love story.

The movie is presented by Sunsilk in association with India Gate Basmati Rice.

MUMBAI: JWT Mumbai has been awarded a Gold in the category of Social Strategy: Best Strategic Thinking for Social Impact.
at the prestigious Jay Chiat Awards For Strategic Excellence 2009.

The Case Study, entitled When Over 2 Million Unlettered Indian Kids Said "Jai Ho" is for the Teach India Campaign.

Teach India, the largest educational program in the world, was launched by The Times of India in 2008. One in three illiterates on the planet is an Indian; a paradox given that India also has the third largest pool of educated people anywhere in the world. The Teach India Campaign sought to bridge this chasm through a clarion call for volunteer action. The Teach India campaign was a massive on-ground mobilisation & enabling exercise, in a sharp departure from the past, where such initiatives remained just at the message level.

JWT developed an integrated campaign including TVC, outdoor, print, ambient and an online microsite. The results have been phenomenal. To date, Teach India has recruited over 100,000 volunteer teachers, 2 million students, 100+ NGOs, 31 companies and 32 schools.

Commenting on this, Dhunji S. Wadia, Managing Partner, JWT, said, "Teach India is a programme about transforming the lives of disadvantaged Indian children. It is perhaps the largest such programme in Indian history. If you thought you couldn‘t teach, we would train you. If you worried about getting students, we provided eager students waiting for teachers, a full pipeline. If distance was an issue, we matched your location to the NGO and pupils near you. Conventional thinking and past social programmes had always called for volunteers to teach. This noble thought has been oft repeated, with marginal success. ‘Let‘s Learn to Teach‘ was our clarion call. All we asked from volunteers was 2 hours a week. Who could refuse that? Perhaps not too many. No programme has even come close to Teach India‘s ambition and results."

Teach India was also seen as one of the three most interesting case studies; so we were honoured by being asked to present at the Awards Ceremony.

The Jay Chiat Awards for Strategic Excellence are the first global advertising awards that recognize brilliant strategic thinking which resulted in path-breaking creative execution. JWT Mumbai created history last year by winning the Grand Prix. "Diamond Bride", the winning case study, was also the first ever Indian entry to be shortlisted.

The 2009 4A?s Jay Chiat Awards for Strategic Excellence were presented during Advertising Week, September 22, 2009, in New York.

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MUMBAI: India?s budding young animators are kicking up a creative storm in Asia with the highest number of entries submitted on Toon Creator - an innovative online platform powered by Cartoon Network and Hewlett Packard (HP) that invites kids to create their own toons.

Since its launch on June 30 at CartoonNetworkAsia.com, over 100,000 new animations have been submitted from around the region with page views totaling 3.2 million and over 530,000 unique users. Indian kids? animations comprise an impressive 30 per cent of all submissions while over 2,40,000 new, unique India users have been registered on the website to check out the talent.

Kids have also embraced the Toon Creator Awards, Cartoon Network and HP?s inaugural online animation contest. Here, young animators are challenged to create a 25-second ending after viewing a five second mini-cliffhanger from either a Ben 10: Alien Force or Chowder episode.

With close to 20,000 individual and over 3,000 school contest entries received and submissions increasing by the minute, Toon Creator Awards is proving a popular platform for kids aged six to 14 to nurture their creativity and express themselves through technology.

Benjamin Grubbs, Regional Director for Turner Entertainment Interactive Media said, ?The response to the Toon Creator Awards has been fantastic and we are excited that it has captured the imagination of kids from over 18 countries and territories throughout the Asia Pacific region. What?s outstanding is the creativity and enthusiasm of kids from India as they shine with highest number of entries from the region. We have seen some excellent submissions appearing online and if these are anything to go by, the Indian animation industry has a very bright future with a huge talent pool!?

Ajay Mohan, Vice President, Marketing, Personal Systems Group, HP Asia Pacific and Japan said, ?We are delighted that kids across the Asia Pacific region have embraced the Toon Creator Awards and are overwhelmed with the talent, creativity and imagination they have shown through their submissions. Over the years the development of technology has given people of all ages the ability to express their creativity in new ways and it is a pleasure to see it in action.?

Toon Creator Awards is open to applications for both school and individual categories until September 30, 2009. Cartoon Network and HP are teaching children how easy it is to use Cartoon Network?s animation software through live demonstrations at participating schools. HP computer booths have also been set up in selected schools in participating countries to allow students to use the software, with mentors on hand to guide them through the process.

Amazing prizes are up for grabs and winners from each category will be determined by a combination of online votes and a professional judging panel from HP and Cartoon Network. Individual country winners will each receive a HP Touchsmart PC and automatically qualify for the regional competition to win a HP connected home grand prize. The ultimate regional Toon Creator Award winner will see their dreams become a reality with the winning project broadcast on Cartoon Network. The school with the most registered entries will also win three HP Touchsmart PCs for their computer lab.