MUMBAI: The numbers have spoken and Radio City 91.1FM scores the lead in Mumbai. Taking on the ace position, Mumbai‘s Radio City 91.1 FM rules FM radio in Mumbai in the advertiser‘s preferred audience SEC AB. Mumbai‘s Radio City 91.1FM has come up triumphant with Radio Audience Measurement (RAM) showing an uncontested leadership in its focus target audience of SEC AB with a TARP of 1.6 and time spent listening (TSL) of 5.05 hours in Week 44 of RAM data. (Refer Data Table 1 below). This is consistent with Radio City‘s lead in SEC AB 12+ with the highest TARP of 1.8 and TSL 5.18 hours in RAM Week 43 data.

The four-week average (Week 41-44) data also has Radio City leading in SEC AB 12+ with a TARP of 1.7. (Refer Data Table 2 below). This is consistent with Radio City‘s lead in SEC AB 12+ with a TARP of 1.8 in the four-week average (Week 40-43). FM radio‘s music experts, Radio City 91.1FM has consistently focused on playing melodious music further to an in-depth research and understanding of its target audience. This investment in understanding the listener has paid off as Radio City 91.1FM rules FM radio in Mumbai with the highest time spent listening (TSL) and TARP in the SEC AB category.

MUMBAI: Radio City 91.1FM, the nation‘s ‘Whatte Fun‘ FM station is all set to celebrate Children‘s Day across the nation on November 14, 2008. Making Children‘s Day ‘Whatte Fun‘ this year, the FM station is celebrating this occasion by bringing together everyone - the young, the young at heart, the blessed as well as the lesser privileged in society. A variety of activities are set of roll across Radio City 91.1FM stations in New Delhi, Bangalore, Ahmedabad, Pune, Hyderabad, Surat, Vadodara, Lucknow, Jaipur, Nagpur, Ahmednagar, Vizag and Coimbatore. Making for an out-an-out Whatte Fun listening experience, Radio City 91.1FM will be abuzz with even more fun with special promos and contests, special child-guests co-hosting shows with RJs, RJs along with celebrities reminiscing about their childhood, fun goodies and souvenirs from Radio City all coupled with some melodious music.

Radio City is also concluding its 3-week ‘City Smile Initiative‘ for lesser privileged children in 8 cities on November 14. This initiative is called ‘Radio City Zindagi Mubarak ? A City Smile Initiative‘ in Pune, Ahmedabad, Surat, Vadodara, Jaipur and Ahmednagar, ‘Oka Chinna Asha - A City Smile Initiative‘ ? Hyderabad and ‘Radio City Bala Chandrulu - A City Smile Initiative‘ in Vizag. The FM station is presenting all proceedings collected from listeners at a formal presentation ceremony attended by listeners, city dignitaries and civic authorities to NGOs - Akanksha Foundation (Pune), Visamo Kids Foundation (Ahmedabad), NICE (Hyderabad), Mahajan Bal Anathashram (Surat), Don Bosco Snehalaya (Vadodara), Vatsalaya Foundation (Jaipur), Anadhasaranalayam Blind School (Vizag) and Snehalaya (Ahmednagar).

Delhi‘s Radio City 91.1FM is welcoming ‘Mini Mehmans‘ in studio who will co-host shows along with RJs all day long on November 14. The FM station is also joining hands with the National Rail Museum where the RJs will go on-ground and interact with listeners and children, conduct ‘Whatte Fun‘ games with Radio City goodies to giveaway.

Lucknow‘s Radio City 91.1FM will conclude the Junior RJ Hunt in association with McDonalds to spot eight lucky children who will co-host all shows on November 14 along with the city‘s favourite RJs. Bengalurina‘s Radio City 91.1FM will also feature Junior RJs who will take on the station and entertain Bangalore‘s Radio Cityzens with their enthusiasm and vivacity.

Nagpur‘s Radio City 91.1FM will feature ‘Radio City ke Nanhe RJ‘ who will co-host all shows along with their favourite RJs. On November 15, 2008, Nagpur‘s ‘Whatte Fun‘ FM station with ‘Abhi toh mein baccha hoon‘ has a treat in store for all young at heart! Over 100 lucky listeners who are 20 years old and above, can win a fun day at Highland Park, Amravati Road with free access to the water park and all rides courtesy Nagpur‘s Radio City 91.1FM.

Coimbatore‘s Radio City 91.1FM is celebrating Children‘s Day with ‘Radio City Super Chutti‘ (The naughtiest child), where children and parents will be invited to the studios for this fun-filled family game. The winning child will bag the title of Super Chutti‘ (The naughtiest child), gets the opportunity to go on-air and win loads of gifts courtesy Radio City 91.1FM!

A sustained focus on understanding listeners and leveraging the synergies of music expertise and innovative programming, allows Radio City to deliver a unique listening experience and be an integral part of the lives of listeners across markets. Aggressively looking at spreading the Radio City experience across the country, Radio City 91.1FM is committed to growing the market and creating superlative content for premium audiences.

MUMBAI: BIG 92.7 FM - India‘s Number 1 FM Station, has launched some innovative campaign on ‘Children‘s Day‘ across its key stations in India. With the largest network of 45 stations, BIG FM has planned some great on-ground and on-air activities - all weaved around the ‘Children‘s Day‘ celebrations. The campaigns have been conceptualised to celebrate the ‘Child‘ within each of us and to create an avenue to re-live those by-gone days.

In Delhi, BIG FM has launched yet another innovative campaign - ‘Back to Bachpan‘ on the eve of Children‘s Day. The campaign, which started on 5 November, will culminate on 14 November with a gala on-ground activity. The ‘Back to Bachpan‘ campaign will have RJ Neeti, Nitin and Jiah forming three groups - ‘Power House‘, ‘Chal Kat Le‘ and ‘Chillax‘ with the listeners & playing interesting games. The groups formed by the BIG RJs will have 25 members in each and will play interactive games in each of the shows. Playing along the 100 Chartbuster format, the participants would be asked some funny questions for which the participants need to respond by singing a 100 Chartbuster song. The participants will be made to do things which one can imagine doing only during the childhood and this is what every participant will be looking forward to. BIG FM‘s Kolkata station also is also introduced an unique on-air programme - ‘Half Ticket‘ in which BIG RJs will interact with listeners and share their childhood memories.

Chennai‘s BIG 92.7 FM, keeping up with its "Tamilian‘s pride" celebration now gives an opportunity to listeners to showcase how talented their children are. All they have to do is to call up 39890927 and register their child‘s name and the detail of how many awards and certificate the child has secured and what is so innovative and unique about the talent the kid possess. BIG 92.7 FM will select ten kids out of the registered entries who will be featured in "BIG Chutty Kutty Day", BIG 92.7 FM‘s children‘s day special programme on 14th November 2008. Selected kids will also get an opportunity to go on-air live at BIG 92.7 FM studios apart from winning cool prizes.

BIG FM Bangalore will celebrate this Children‘s Day with children across every show and giving advice to the grown-ups on-air. The station will also play host to the winner and runner-up of Zee Kannada Sa Re Ga Ma Pa - Little Champs who will be part of the mid morning show.

On Children‘s Day, all the Gujarat Stations - Vadodara, Surat and Rajkot shall visit schools and orphanges for special children and gift them a special day - full of fun & frolic. As a part of the on-air offering, the Gujarat stations will run a program called ‘Bol Bacche Bol‘ in which bright kids shall accompany BIG FM RJs all day in the studio and take calls from the listeners. They shall talk about ‘Mere Sapno ka Bharat‘ on air and also about Chacha Nehru, whose birthday is commemorated as Children‘s Day.

While in Chandigarh, BIG FM will give an opportunity for children to showcase their painting skills by organizing a painting competition and in Patiala, some special children from slum areas will enjoy a day full of fun and excitement with BIG RJs. BIG FM Kanpur & Allahabad will celebrate this Children‘s Day with a difference. In an endeavour to nurture a child, BIG FM in association with Inext will organize a seminar on parenting - ‘Today‘s children, Tomorrow‘s future.‘

Speaking about the plans for celebrating Children‘s Day, Mr. Nirupam Sonu, National Programming Head, BIG 92.7 FM said, " At BIG 92.7 FM, we try and impact the lives of our listeners in innovative yet entertaining ways & what better way than this to re-live the days gone by. At BIG 92.7 FM we understand that these simple pleasures of life truly make a BIG difference. We intended to gift our listeners some special moments bringing smiles on their faces. Like always, we will ensure that we give a fun-filled & interactive campaign for our listeners to cherish."

MUMBAI: NTT DOCOMO, INC. (DOCOMO), Tata Teleservices Limited (TTSL) and Tata Sons Limited-the prime promoter for Tata companies including TTSL-today announced their agreement on a strategic alliance in India, under which DOCOMO will acquire 26 per cent of TTSL‘s stock for approximately Rs 13,070 crore (US $2.7 billion).

In addition, DOCOMO, in accordance with regulations of the Securities and Exchange Board of India, expects to make an open offer to acquire up to 20% of outstanding equity shares of Tata Teleservices Maharashtra Limited (TTML), a Tata telecommunication company, through a joint tender offer along with Tata Sons.

As a result of the capital alliance, the partners expect to expand mobile communication operations in the fast-growing Indian mobile market, aiming to increase operating revenue and achieve steady business growth.

TTSL and TTML, both based in Mumbai, are telecommunications units of the Tata business, India‘s largest conglomerate in terms of operating revenues. Both companies have high-quality wireless networks spanning the entire country and also have a large number of retail stores and customer-service outlets. TTSL & TTML have rapidly increased their combined share of the fast-growing Indian mobile market. They are rapidly expanding their subscriber bases, which currently stand at over 30 million combined.

Tokyo-based DOCOMO, the world‘s leading mobile operator, has played a major role in the evolution of mobile telecommunications through its development of cutting-edge technologies and services. The company is a strong market leader used by over 50 per cent of Japan‘s mobile phone users. DOCOMO will work closely with TTSL‘s management and provide know-how to help the company develop its mobile business. TTSL expects to leverage DOCOMO‘s expertise in the development and delivery of value-added services, where DOCOMO is a firmly established market leader.

MUMBAI: The craziest, wackiest and the most insane game show in the history of Indian television, Bingo! [v] Full On! invites loyalists to go insane with them. Catch VJ?s Neil and Juhi, not sing, not dance but do HEAVY MENTAL RAP, yes you heard it rite, RAP to the title song of Bingo! [v] Full On! The two minute rap rhetoric is going to be a mad musical combination of a war cry, an anthem and definitely a hard core party booster.

With crazy lyrics voiced by the show?s VJs and the upcoming rap royalties VJ Neil and VJ Juhi, the video features Channel [v]?s favorite find - Anoushka Manchanda. A true replica of the madness that happens on the show and the sizzling chemistry between both VJ?s is simply amazing and surely gets the viewers wanting for more!

Channel [v]?s in house creative team is responsible for writing, producing and directing the cool video along with composers Naren Chandavarkar and Suhas Ahuja.

Further rapping on VJ Neil said, ?I?ve always wanted to do a rap video. This ended up being the best deal as it was with the Channel V team, and the best of all - Juhi was part of it. During the recording, we did a lot of impromptu acts. Shooting the video was the funniest part!!?

To add on VJ Juhi said, ?I had a blast shooting for the Video, we were dressed as Ninja?s, there were Russian fur caps et al?in fact, I think I was looking like Tom Jones in one of the sequences. The entire shoot came naturally to us, it was spontaneous & none of it was choreographed.?

So, get ready to rap with the new anthem of Channel [v]. RAP ON!!!!