With the changing digital landscape, consumers are warming up to connected TVs (CTVs) like never before.

Mumbai: Digital advertising is expected to equal if not surpass TV advertising by 2023, according to findings in dent

Mumbai: Sports media company Nazara Technologies has entered an agreement to acquire 55 per cent stake in programmati

Mumbai: When you look at the evolution of digital advertising, it makes sense that viewability has continued to be a

KOLKATA: YouTube’s advertising revenue rose dramatically in the first quarter of 2021 , up 49 per cent from the same

KOLKATA: Overall advertising spend took a hit in 2020 due to the unprecedented Covid2019 crisis.