NEW DELHI: Videocon d2h, the Direct-to-Home arm of Videocon Group, today announced the phased launch of its DTH with the world’s first Satellite LCD, Satellite TV, Satellite DVD as well as the Satellite Box (STB).
Indiantelevision.com was the first to report that it would launch from Punjab and progressivly move to other parts of the country.
The latest entrant in the ever growing DTH segment, Videocon d2h has made the entry as the world’s first company offering a range of satellite products.
The satellite LCD offered by Videocon d2h is enabled with DTH in the latest MPEG - 4 DVB S2 technology and is available in the market at a price range starting from Rs 12,990. This includes a six-month free Diamond Pack subscription.
These Satellite LCDs come with unique features such as a single remote for LCD and DTH, 12 PIP mosaic, Two tickers on one channel, Movie on Demand, Active Services, 2,00,000 : 1 Mega Contrast Ratio, Anti Glare Technology, DCI - Dynamic Contrast Improvement, Invisible Speakers and 178 degrees Viewing Angle.
There are various models available in sizes 22”, 26” and 32 inches respectively along with free monthly subscription packs. The LCDs are manufactured indigenously in their group factories.
Videocon d2h has partnered with Irdeto as it offers pay-TV operators a versatile, modular and scalable Conditional Access system (CAS) that protects content conveyed over cable, satellite, terrestrial, IP, mobile and hybrid networks. Similarly they are also associated with Tech Mahindra as their IT partners and IBM to provide a world-class technology infrastructure.
Speaking on the occasion, Bharat Business Channel Ltd. (BBCL) CEO Anil Khera said, “We are glad to introduce our satellite range of products and services in Delhi. We are the latest entrant in the DTH category in India, but surely not the same as others. We are creating a new category of Satellite Products. Our exclusive line of Satellite range of products is sure to catch the eye of today’s consumer, who is looking for technological innovations. At Videocon d2h, we promise to deliver the latest providing value for money to our consumers.”
He said Delhi was an important market and currently Vodeocon d2h had a presence in more than 750 dealer counters. The company offers two packages; first one with 170 channels in their Diamond Pack priced at Rs. 275 a month and second
with 130 channels in their Gold Pack priced at Rs 150 per month.
Khera added, “DTH has revolutionized the TV viewing experience in India by spearheading the introduction of innovative services. We at Videocon d2h are just making sure that the experience is enhanced and more convenient by integrating both the technologies in one.”
The key differentiator being the customer service, the company has set up customer call centres in Pune, Dehradun and Bangalore with toll free contact numbers, manned by multi-lingual customer service associates equipped to resolve all queries in ten languages.
