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MUMBAI: TIMES NOW, the number 1, English news channel has put together a power packed programming line up for the upcoming Union Budget 2010 on February 26.
The power packed programming includes extensive discussions and relevant analysis on the Union Budget by the most powerful heavyweights from the Industry, Government and Market Experts. The channel‘s budget programming line-up also includes special debates and chat shows, discussing the expectation from the Budget and its comprehensive analysis from the who‘s who of the industry along with Editor-in-Chief, TIMES NOW, Arnab Goswami, Economic and Policy expert and renowned columnist Swaminathan Aiyer, known economist and columnist Omkar Goswami, and Editor-Politics and Economy TIMES NOW, Navika Kumar,
Mr Arnab Goswami, Editor-in-Chief said, "TIMES NOW has delivered excellent programming till date and has always been associated with in-depth analysis of the Budget. This time as Finance Minister Pranab Mukherjee presents the first Budget of the decade, a thorough analysis with the panel of experts and the who‘s who of India Inc. and Politics will follow to give the viewers ‘The Big Picture For India‘. The focus of the Budget programming as always, will remain its impact on the viewers in their day to day lives".
Mr. Sandeep Sharma, Sr. Vice President, Marketing & Sales, TIMES NOW & ET NOW elaborates further, "The viewer for the last four years has shown great trust in TIMES NOW‘s news programming and the viewer traction peaks during big news events. In line with viewer expectation, TIMES NOW has arranged a host of special programming and initiatives to ensure the viewers get extensive analysis of the Budget 2010.
The same is being strongly supported by key marketing initiatives including print ads, OOH and digital initiatives. The Budget sponsorship on the channel is sold out with a power packed client list sponsoring the Budget on Times Now".
Some of TIMES NOW‘s power packed Budget Programming highlights are:
Swaminomics: Featuring expert Swaminathan Aiyer and Omkar Goswami in conversation with the top corporate honchos Sunil Mittal, Anand Mahindra and others.
Budget Speech and Analysis: Live telecast of the Finance Ministers speech followed by its comprehensive analysis.
The Big Draw: Arnab Goswami, Swaminathan Aiyer and Omkar Goswami in discussion with distinguished guests and experts from politics, corporate heads and industrialists.
So stay tuned to TIMES NOW to get extensive coverage of the Big Budget 2010!
