KOLKATA: The online gaming ecosystem is evolving rapidly in India. While many aspirant game developers are trying to make their mark on the industry, there is a gap when it comes to conceptualizing a game on the drawing board and selling it in the market. CapeTitans Games is trying to bridge that schism.
According to co-founder and CEO Debasis Kayal, CapeTitans Games is not just another game publishing platform but an incubation centre for talented game designers, developers and indie-game companies. Speaking at GEMS 2020, Kayal said that their aim is to mentor and help thinkers grow.
“We need to create an ecosystem where people can showcase their products, they can concentrate on the development part. We are here for strategic partnership, promoting, funding, giving them insights. Game development requires so many techniques, talents, artwork, so does marketing and promotion,” he stated.
The company touts itself as a launchpad for those who don’t just aim to make it to the store, but want to make revenue from strategic promotion. It so often happens that talented indie game developers with brilliant vision, creativity and skills have no choice but to work with limited resources. This is where CapeTitans steps in, and those who team up with them get the support they need – right from the innovation stage, to product development, and all the way to game’s roll out and marketing.
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Kayal also elaborated on his philosophy of the ID3R model – a template for the gaming industry to emulate. He explained that 'I' stands for an idea, 'D' for develop and design, 'R' for release, revenue and relax. Once someone develops a new game, they do not need to worry about sales, promotion, or even how to make money for the next game, he
“Our real USP lies in the fact that we don’t just invest in promising games, our approach is human-centric. We want to partner with real talents who can prove themselves given adequate support and hand-holding,” said Kayal.
And it’s not just professional game developers who benefit, but students too. CapeTitans has partnered with Backstage Pass Institute of Gaming and Technology, and Kayal described it as their “solid knowledge foundation.” Founded in 2010, Backstage Pass is among the pioneers of gaming education in India, with a Forbes article saying it “provides international standards of gaming education for game enthusiasts of all socio-economic backgrounds.”
Tags: CapeTitans Games, Game Developer, Online Gaming, Game Publishing platform
