MUMBAI: GlobeCast‘s project ‘Digital Ecosystem‘ is making big strides in Asia.
Fueled by its recent acquisition of an additional HD playout center and the integration of a creative services team in Singapore, along with new collaborative agreements with post-production partners and media companies, the GlobeCast Digital Ecosystem offers broadcasters a collaborative workflow for content localisation, saving them time and money.
The concept of the Digital Ecosystem is to connect GlobeCast’s facilites to broadcasters’ networks, post production facilities and media centers in the content value chain, with workflows managed by the GlobeCast Media Asset Management System (MAM). This digital hub and global ecosystem will provide a framework for collaboration and offer content owners monetization opportunities in new markets. A number of companies around the world have already signed up, with many more in discussion.
In Singapore, GlobeCast is working on a project initiated by the Infocomm Development Authority (IDA) of Singapore to showcase this Digital Ecosystem collaboration for the Asian region at the Asia Television Forum (ATF) in December. Ecosystem partners from all areas of the industry will test-bed and showcase new technologies and business models for content delivery to multiple platforms.
Broadcasters and content owners can now turn to GlobeCast for a range of post production work and end-to-end regionalization service, from content localisation, to SD/HD playout, satellite broadcast, content distribution and repurposing on multiple platforms, under the seamless management of the global GlobeCast Mam system.
