Mumbai: Giving impetus to women’s cricket as much as it does to men’s cricket, Tata Group, on Tuesday, bagged the title rights for the inaugural Women's Premier League which is to flag off in Mumbai on 4 March.

As per media reports, the deal has been inked for five years. The first edition of the WPL will be played in Mumbai at two venues - Brabourne Stadium and DY Patil Stadium.

BCCI raked in Rs 951 crore with the sale of the media rights, and the five teams were sold for Rs 4700 crore.

Indian opener Smriti Mandhana was the most expensive buy at the auction held earlier this month, at Rs 3.40 crore.

The Indian multinational firm replaced Vivo as the title sponsor for the Indian Premier League (IPL) last year.