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MUMBAI: Known for her bold business moves, Sulajja Firodia Motwani, Managing Director of Kinetic Motor Company Ltd, has announced plans to co-produce along with India‘s leading business channel, Zee Business, and also host a 13 part special TV show series - ?Legends and Legacies".
Sulajja‘s excellence has not been limited to academics and corporate world only. She excelled in Badminton at the national level, runs the marathon and has recently walked the ramp towards a social cause.
Legends and Legacies, a landmark concept on Indian business television, will have Sulajja in conversation with India‘s business czars like N.R.Narayana Murthy, Rahul Bajaj, Adi Godrej, Harsh Mariwala, Navin Jindal and the likes. Their discussions would focus on the value systems of these businesses and their success secrets, and would bring out the journey of these legendary business houses alongwith the contribution they have made to the progress of our country, and in a way helped shape its future.
Each episode will unravel the legacies of these icons in a face to face interview capturing truly the foundation that has made the business families the iconic towers today.
Commenting about her new role, Sulajja Firodia Motwani said, "This is a pet project for me. I am deeply passionate about India and about business, and the effort here is to bring out the great contribution and archive the triumphs of legendary business houses of India. A strong value system has been the guiding principles of our family‘s approach to business. Infact, the genesis of the Firodia family‘s entry into business was an objective to make millions of Indians mobile and bring self reliance in our auto industry. I was always intrigued to explore what are those values that had shaped the fortune of other leading Indian corporate houses. It is a rare experience to engage in discussions with such personalities and not only to learn from them their untold journeys, but also to chart out their success stories to inspire other aspiring business-creators. "
Launching the series, Barun Das, CEO, Zee News Limited, "‘Legends and Legacies‘ would possibly be the first business show in our country focusing on corporate value systems. To my mind, the value systems and ethics have been the foundation of every corporate success story. Sulajja came up with questions which possibly an entrepreneur of her stature could only thought of. It is not like a usual television chat-show. Rather it is an interaction between two brilliant business minds. Each episode will be a story of how an institution has been built over the years, pursuing certain strong value systems and thus shaped the making of India Inc."
Hosted and co-produced by the dynamic Sulajja Firodia Motwani, scion of an illustrious Indian business family, the special series (beginning, January 30, ever Saturday at 9:00pm in Hindi and Sunday 10:00am in English), will
showcase the stories of legendary leaders and the businesses they built.
