SPT to broadcast video game awards

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

SPT to broadcast video game awards

MUMBAI: Sony Pictures Television (SPT) has bagged the broadcast rights of this year‘s Video Game Awards.

To this effect, Sony‘s Animax channels across Asia, Central Europe, Latin America, Brazil, Africa, Spain and Portugal will broadcast the event.

The event is set to reach more than 42 million homes in 59 countries on the channel in January. The linear broadcast will be supported by a range of online content on animaxtv.com.

Said SPT EVP programming and production for international networks Marie Jacobson, "The Video Game Awards lands on Animax at a key juncture in our development as a youth-seeking global brand.

"This category represents a core focus for the network and our 14- to 24-year-old target audience. We look forward to expanding the worldwide footprint and influence of the VGAs."

The two-hour event will be recorded in Los Angeles and aired in the US on Spike TV this weekend.