MUMBAI: ET Now has poached Ashu Dutt from CNBC TV18, appointing him as chief consulting editor, financial markets.

Dutt will be spearheading markets coverage between 8-10.30 am. Starting 9 March, ET Now will launch at 8 am a show titled Place your Bets with Ashu Dutt. It will have all the strategies, market news and tips you need for a profitable start to the trading day.

ET Now senior editor financial markets Andy Mukherjee said, “We are delighted to have Dutt join us. He brings with him tremendous experience, credibility and in-depth knowledge of financial and commodity markets.”

One of the pioneers of Indian financial television, Dutt has been an anchor, editor and financial-markets consultant over the past two decades. He has anchored shows such as Classroom, Markets Midday and Mid-Cap Radar for CNBC TV18, along with its flagship show, Bazaar Morning Call.

Recently, ET Now appointed Manisha Gupta as commodities and currencies editor.

“We are certain that Dutt and Gupta will take ET Now’s coverage of markets to a new high, unparalleled in Indian business television,” added Mukherjee.