Punjab Kings roar into IPL 2025 with ‘Bas Jeetna Hai’ campaign

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Punjab Kings roar into IPL 2025 with ‘Bas Jeetna Hai’ campaign

New season, new fire Shreyas Iyer and squad embrace fearless Punjab spirit.

Punjab Kings

MUMBAI: Punjab Kings have set the stage for IPL 2025 with a battle cry that leaves no room for doubt 'Bas Jeetna Hai!' The team’s electrifying new campaign, featuring Captain Shreyas Iyer, Head Coach Ricky Ponting, and a power-packed squad, embodies their relentless pursuit of victory.

The high-energy video captures Punjab Kings’ stars Arshdeep Singh, Lockie Ferguson, Yuzvendra Chahal, Glenn Maxwell, Marcus Stoinis, and Marco Jansen gearing up for the season with raw intensity. A standout moment sees Arshdeep unleashing a lion’s roar 'sher di dahaar' perfectly encapsulating the fearless Punjab spirit, amplified by the commanding vocals of Punjabi singer Parmish Verma.

The campaign also spotlights Shashank Singh, Harpreet Brar, Prabhsimran Singh, Nehal Wadhera, and promising youngsters Priyansh Arya and Musheer Khan, reinforcing Punjab Kings’ strong Indian core.

Punjab Kings CEO, Satish Menon said, “With this campaign, we’re not just showcasing our team we’re celebrating a spirit. ‘Bas Jeetna Hai’ is more than a tagline. It’s an emotion every Punjab Kings fan live by. We’re building a fun and fearless identity on the field and off it. The atmosphere in the camp perfectly reflects what we’ve envisioned, and the boys are ready to give it their all. I’m confident fans will connect deeply with this campaign. Here’s wishing the team a memorable and successful season ahead.”

Punjab Kings kick off their IPL 2025 journey today against Gujarat Titans at the Narendra Modi Stadium in Ahmedabad. Following an away clash with Lucknow Super Giants, the team will bring the action home to the newly built PCA Stadium in New Chandigarh, hosting Rajasthan Royals and Chennai Super Kings in back-to-back encounters. With their war cry set and their squad raring to go, Punjab Kings are ready to make this season one to remember.