Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

  • PIX Is Out To Make Your Television Screens Sweat This Summer!!

    Submitted by ITV Production on May 09, 2012

    Mumbai: The summer of 2012 will not be like any other that you might have experienced. Why you ask? Well, for the first time on Indian Television PIX is bringing together Steve Austin, Kate Beckinsale, Cameron Diaz, Jason Statham, Jet Li, Vin Diesel, Johnny Depp, Angelina Jolie and many more to your television screens.PIX brings you the finest names in Hollywood as they take over this season, to raise your fun quotient and bring you incredible entertainment.

    A relentless government assassin (Robert Patrick) stalks the Detroit S.W.A.T. team in this explosive urban action thriller S.W.A.T: Firefight. Steve Austin, the popular WWE star brings his trademark action style in The Condemned. Ever thought your hotel room was cursed? This one definitely is in 1408. A man who teaches dateless wonders how to become irresistible to women learns just how hard it can be to do it yourself in this romantic comedy Hitch.

    Pump those muscles & get ready for a fight in Never Back down 2:The Beatdown, travel to exotic parts of the world in The Tourist, fulfill your racing dreams with The Fast And The Furious. Don?t forget to get a dose of vintage Tom Cruise in Days of Thunder. Watch Kate Beckinsale battle werewolves in UNDERWORLD:

    ISE OF THE LYCANS and Rogue Assassin where the FBI & the underworld come dangerously close together.

    PIX has every intention of giving your television some much needed dose of action and an extreme tan while you kick back, relax and let these Hollywood heavy weights entertain you.

    TUNE IN FOR SOME REAL DOSE OF SIZZLING ACTION THIS SUMMER WITH PIX!!

    Image
  • Shemaroo releases home video of Gali Gali Chor Hai

    Submitted by ITV Production on May 09, 2012

    MUMBAI: Shemaroo Entertainment has released DVDs and VCDs of Gali Gali Chor Hai.

    The film is a comic satire, where the protagonist is a totally believable common man, who doesn‘t turn into a superhero when pinned against the wall. The manner in which the story is presented onscreen by the film maker is appealing and spell bounding.

    Bharat (Akshaye Khanna) works at a bank as full time cashier and part time plays Hanuman character in the local Ramleela as his hobby. He lives with his father, wife (Shriya Saran) and a paying guest (Mugdha Godse). A local politician gets peeved with Bharat for not giving him a spare room in his house to set up his election office, and decides to get back at him. So he uses the help of the local cop station to harass Bharat in every way possible.

    The film is a light hearted movie with a pinch of emotions and social message. The film has Akshaye Khanna, Shriya Saran and Mugdha Godse as the lead actors.

    While the DVD is economically priced at Rs 299 each, the VCD is priced at Rs 115 only.

    Image
  • DID L?il Masters has the Biggest Opening amongst all Non-Fiction Launches across Hindi GEC?s

    Submitted by ITV Production on May 08, 2012

    Mumbai: Having premiered on April 28 with a stupendous opening of 5.8 TVR (as per TAM figures), Zee TV?s Knorr Soupy Noodles DID Li?l Masters powered by Lotus Refineries has emerged as the undisputed winner in the TRP race, beating the launch day ratings of all other non-fiction launches including Sony TV?s Kaun Banega Crorepati (5.2 TVR), Sony TV?s Jhalak Dikhla Ja- 4 (4.1 TVR), Just Dance (3.7 TVR) on Star Plus in the last 1 year. The grand opening of the second season of Zee TV?s dance reality show for kids follows the record-breaking opening of 6.7 TVR to which the first season of the show had premiered in April 2010. The handsome ratings of both the seasons of DID L?il Masters prove that it is spectacular talent and not the lure of celebrities that scores on the tube!

    "We are overwhelmed by the roaring response our viewers have given to the very first episode of ‘DID L‘il Masters‘. We had full conviction in the show format and the young talent on this platform. This season will again be all about the magic of the kids! Their innocence and sheer talent are bound to win over the hearts of the audience," said Zee TV Non Fiction Head, Ashish Golwalkar.

    Following the phenomenal success of the first season of DID Li?l Masters, Zee TV premiered the second season of the show that established, once and for all, that it is the children of this country who are the real ?Dance ke Baap?! And this season, the L?il Masters have vowed to perform with such unbridled energy, flair and flamboyance that the audience will gulp and say, ?yeh badon ke bass ki baat nahin!?

    Master Geeta Kapur and Marzi Pestonji are the judges and the talented children who make it to the ?Top 16? kids this year will be mentored, groomed and choreographed by popular contestants from the previous seasons of Dance India Dance who will step in as ?Skippers? on the show. The skippers include the current rage ? the king of Slow Motion dance - Raghav aka Crockroaz, the ?Prince? of Locking and Popping from Season 1 of Dance India Dance, Neerav Bavlecha, the quintessential chocolate boy of DID Season 3 and Kruti Mahesh, the exceptionally gifted classical dancer from Season 2. The Grandmaster of the DID family Mithun Da will make surprise appearances on the show.

    The initial episodes showcase the auditions that Master Marzi and Geeta Kapur along with Master Terence Lewis have done across major cities including Mumbai, Kolkata and Delhi in search of fresh talent. The upcoming episode of DID L?il Masters features the ravishing Karisma Kapoor as she graces the mega auditions aimed at selecting the top 16 children.

    Zee TV also unleashed a highly interactive online marketing campaign in the wake of the show?s launch. The best video clips from the auditions have already gone viral on Youtube. A separate channel invites young children to upload their clips of dance, the best amongst which will be featured as a part of the title montage of the show that will change every week, giving every talented child in the country a chance to see himself dancing on national television. The launch campaign was extremely aggressive on television with promos running at a high frequency across all channels of the ZEE bouquet, movie channels, kids? channels, news channels and regional channels. The aggressive approach in the audio visual media showcasing the spanking new talent of the show ensured maximum pre-launch buzz.

    DID L?il Masters is produced by Frames Production Company. Knorr Soupy Noodles DID Li?l Masters powered by Lotus Refineries airs every Saturday & Sunday at 9 PM, only on Zee TV.

    Image
  • Lifestyle apparel brand Sher Singh associates with Kings XI Punjab

    Submitted by ITV Production on May 08, 2012

    New Delhi: With the T-20 cricketing season in full swing, India?s first global online lifestyle brand Sher Singh today unveiled the first of many official merchandise collections for the Indian Premier League (IPL) with a collection for the Kings XI Punjab (KXIP) team.

    The tie-up between Sher Singh and Kings XI Punjab was created by Miroma Sport, part of Miroma Ventures the UK-based media and leisure investment business. Last month Miroma Sport secured the global licensing and merchandising rights to Kings XI Punjab.

    Sher Singh has updated its cricket-inspired collection to now include the official Leisurewear gear for the KXIP team offering a great stylish and affordable range for KXIP fans to proudly support their team wherever they may be around the globe.

    The vibrant collection comprises of exclusive edition of KXIP official polos, graphic t-shirts and more such KXIP products will soon be launched and developed throughout the year. The colours used in the KXIP merchandise collection stand very symbolic reflecting the true cricketing spirit and the sensibilities attached with the KXIP fans and the cricket lovers at large. The price range for the products will be Rs 599 to Rs 999.

    Speaking at the launch Sunjay Guleria, Co-Founder and CEO, Sher Singh said ?We are extremely excited both about our relationship with Miroma Sport and to be launching the merchandise for Kings XI Punjab. It makes sense that the brand that pioneered the CRICKET lifestyle label associated itself with an IPL team such as Kings XI Punjab. This partnership reflects the true cricketing spirit and shared core values of pride and glory, both on and off the pitch.

    Shyam Sukhramani, CMO, Sher Singh added ?It is yet another example of our effort to bring stylish cricket-inspired lifestyle leisurewear to the globe. Our online platform can help IPL franchises like KXIP reach their passionate fans wherever they may be and our global design teams add style to the world?s cricket-loving fan base.?

    Sean Morris, CEO of Miroma Sport said: ?The association between Kings XI Punjab and Sher Singh is the perfect partnership linking Kings XI Punjab?s popularity and sporting prowess with leading edge fashion design. Sher Singh?s stylish CRICKET collection brings quality, great design and superb value to all Kings XI Punjab fans across India and around the world. Miroma Sport is privileged to have brought the two together ? it is an important first step to developing Kings XI Punjab?s potential as a global brand.?

    Image
  • AaramShop launches AaramTV to help FMCG brands narrowcast their brand messages at the neighborhood grocer

    Submitted by ITV Production on May 08, 2012

    Mumbai: FMCG / CPG brands struggle to get the shoppers? attention in the last mile where a lot of brand decisions get made. The problem is more acute in the neighborhood grocery or pharmacy as the store sizes are small and the environment very cluttered. Brands use multiple point-of-sales strategies like posters, stickers, danglers etc to standout.

    AaramShop has now introduced AaramTVs, which will do a long way in easing this challenge for the FMCG brands, and it takes the in-store communication to the next level. AaramTVs are a last mile media option to help FMCG brands influence the consumers when they are shopping. High footfalls

    AaramTVs are intelligent AV screens that enable narrowcasting of infomercials or advertisements, targeted at grocery shoppers, in the last mile in India. AaramTVs are especially designed for placement within the traditional grocery channel / the kirana stores / the neighborhood mom & pop stores. This is the very 1st time that such a solution has been introduced at the point of purchase to create top of the mind recall for the customers. Aaramshop will be targeting locations with high footfalls and aim to associate as many vendors as listed with them by the end of this year.

    The brand advertisers can use AaramTV to engage with their audience at the right time and right place - the moment of truth, when a consumer is taking a decision on her/his brand purchase in the neighborhood retail shops.

    ?AaramTVs are a last mile media option to influence the consumers of AaramShops (AaramShops are independent neighborhood grocery stores which can also be accessed online by consumers). AaramTVs engages the shoppers with the brands while they are shopping and influences their purchase decisions. This in-store media brings to life brands and their messages in an otherwise cluttered environment. It puts a brand‘s merchandising efforts on steroids.?, says Mr. Vijay Singh, CEO & MD, Aaramshop.

    AaramTVs are strategically placed only within neighborhood stores that sell FMCG / CPG brands, thus ensuring a very qualified reach-out to shoppers at the moment when they are most likely to make the brand choice.

    AaramTVs are supported by seamless cloud technology at the back-end, which enables real-time selection and targeting of stores and extreme flexibility in choosing the right messages for the right shoppers.

    Image
  • Home video of New Year's Eve out

    Submitted by ITV Production on May 08, 2012

    MUMBAI: Reliance Home Video & Games has released the Blu-rays and DVDs of New Year?s Eve.

    New Year?s Eve celebrates love, hope, forgiveness, second chances and fresh starts with intertwining stories told amidst the pulse and promise of New York City on the most dazzling night of the year.

    Ingrid (Pfeiffer) is a woman looking for her purpose in life, helped along the way by Paul (Efron). Tess (Biel) and Griffin (Meyers) are in a race against the clock to have the first baby of the New Year. Randy (Kutcher) and Elise (Michele) are trapped in an elevator, one desperate to get out and one not eager to leave. Claire (Swank) is the in-charge of making sure the Times Square ball drops at midnight but she runs into a major problem.

    Following the converging stories of dozens of characters, "New Year?s Eve" tells these stories and more, showcasing love, hope, excitement, sadness, joy, laughter and sorrow on the most exciting night of the year.

    Produced and directed by Garry Marshall, the film stars Halle Berry; Jessica Biel; Jon Bon Jovi; Abigail Breslin; Chris "Ludacris" Bridges; along with Robert De Niro, Josh Duhamel; Zac Efron; Hector Elizondo; Katherine Heigl; Ashton Kutcher; Seth Meyers; Lea Michele; Sarah Jessica Parker; Michelle Pfeiffer; Til Schweiger; Hilary Swank and Sofia Vergara.

    New Year?s Eve is available on Blu-ray at Rs.1299 each, DVD at Rs.599 each and VCD at Rs.299 each.

    Image
Subscribe to