Mumbai: Johnson Controls-Hitachi Air Conditioning India Ltd, India’s premium air-conditioner brand Hitachi, has appoi

Mumbai: It’s an established fact that advertising has a larger role than simply selling products.

Mumbai: Stunt-based reality show, Khatron Ke Khiladi, has delivered yet another successful season with its a

Mumbai: Historically, in India, during the three to four months of the festive season that stretches from August, sta

Mumbai: Until recently, the concept of brand endorsements and the way brands reach their target audience has recreate

MUMBAI: Brand X “launches heart-warming video dedicated to all ‘Super Moms’” blares an accessories brand campaign…“Ce