MUMBAI: Leading Hindi general entertainment channel (GEC) Star Plus has planned to extend its evening primetime with the launch of ?Ek Ghar Banaunga? on 29 April.

The show will air at 6:30 pm every Monday to Friday. This move makes Star Plus the only private sector Hindi GEC to air original programming from 6.30 pm onwards.

Produced by Rakesh Paswan?s Village Boy Productions, the show is based in Uttar Pradesh and aims to breaks stereotypes with a new perspective on the relationship between a son-in-law and his wife?s family.
 
The show stars Ishita Dutta and Rahul Sharma, playing the roles of Poonam who is an intelligent college student, and Akash who is a small-town boy from Sitapur, U.P. who single-handedly runs his family business. His general demeanour and inability to speak English is in stark contrast to Poonam.

Through their journey as individuals first and then as a married couple, ?Ek Ghar Banaunga? questions the way life functions after the daughter is married off.