Mumbai: Personal care brand Clensta, which recently welcomed actor Parineeti Chopra as a partner and investor, has now signed on actor Sandeepa Dhar as the brand ambassador for its innovative range of products.
Sandeepa, who has acted in a number of films and web series like Heropanti, Dabangg 2, Abhay, Mai: A mother’s rage, and many more and also had been nominated for her performance in her 2010 debut film Isi Life Mein, will capture the youth market for the brand in India.
“I am excited to be part of Clensta, a brand that combines the beauty of nature and the power of science and technology to empower its customers to lead a more enriched lifestyle.I look forward to supporting their range of innovative, affordable, science-backed skincare products that I am personally drawn towards. Your skin loves nothing better than natural and safe products made with love and care,” said Dhar.
IIT Delhi backed Clensta offers a wide range of personal care products across multiple categories. Their commitment to combining cutting-edge science (STAR & CRAN technology) with sustainability has made their products very popular among consumers in India.
“We welcome Sandeepa as she becomes a part of the Clensta team, and we eagerly anticipate her support in spreading the word among India's informed and nature-conscious youth about our unique product range," stated Clensta CEO and founder Puneet Gupta.
The actor is all set to feature in a new brand campaign promoting Clensta’s Skincare category across digital platforms including Amazon, Flipkart, Nykaa, Purplle, Meesho and Myntra. The products are also available across over 10,000 outlets across India including chains like Wellness forever, Reliance Smart, Health & Glow, Tata1MG, Combonation, etc.
Parineeti Chopra, who joined the Clensta team in July this year as investor and partner, is also the brand ambassador for the haircare and Gummies range. In a recent pre-series B funding round spearheaded by TradeCred and co-led by the Royal Family from the UAE, Clensta raised Rs 75 crore. The actress-turned-entrepreneur was also one of the investors in this round.