FCB Kinnect becomes chosen Cloudwalker

Starts 3rd October

Vanita Keswani

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Swati Rathi

Godrej Appliances

FCB Kinnect becomes chosen Cloudwalker

Rohan Mehta

MUMBAI: FCB Kinnect, a digital marketing agency, has won the digital media duties for Cloudwalker, a tech-entertainment company that is working to revolutionise the way television is being watched. The mandate includes content management and digital duties of creative strategy. Their digital media buying and planning will be taken care of by Media Kinnect, Social Kinnect’s exclusive unit. Cloudwalker started its commercial activity by launching Android-based TV box that converts any TV into a smart TV and are now getting ready to launch Smart TVs with the technology inbuilt. FCB Kinnect has provided 'result-driven digital marketing services’ to the country’s top brands such as Indiabulls Home Loans, L’Oreal Professional, Zee TV, Fashion at Big Bazaar, Logha, Zee Studio, Abbott India, Star Gold, Asian Paints, PNB Metlife and Borosil. FCB Kinnect CEO Rohan Mehta said, “Cloudwalker is an exciting client to have on board, as we believe that consumption of entertainment is moving to a more personalised and an on-demand direction." Cloudwalker Streaming Technologies president JagdishRajpurohit said, "We were looking out for an agency had the experience to wade through the vastness of the digital space to get our brand the right amount of exposure and reach."