MUMBAI: Yeh Jawaani Hai Deewani (YJHD) has set the cash registers ringing at the box office with a record-breaking opening day as well as the opening weekend collections. The Ranbir Kapoor and Deepika Padukone starrer is on its way to join the illustrious Rs 100 crore club.
The youthful entertainer is certainly the biggest opener for 2013 thus far by a mile. The film released in over 3,000 screens in the country with an earth-shattering response and its occupancy ranging between 95 per cent and 100 per cent in both single screens and multiplexes on Friday. With its positive reviews and good word of mouth, the movie showed a very good jump in its business on Saturday and Sunday and has been received well by the critics and audiences alike.
The mammoth sized promotional events, guest appearances and performances on TV shows, brand associations and the works have done exceedingly well for it.
Kapoor has created a solid fan following among the youth and second time writer-director, Ayan Mukerji, helped keep his fans happy.
An extensive solo release backed by enhanced admission rates, has certainly accelerated the film‘s collection to rake in a handsome Rs 61.25 crore. The practice of reducing admission rates from Monday has been applied only at a select few outlets; this coupled with steady Monday, the film looks set to touch the 100 crore mark in real quick time.
Ishkq In Paris, Preity Zinta‘s debut production venture has passed generally unnoticed, collecting about Rs 2 crore in its first week.
Hum Hai Rahi Car Ke and Zindagi 50 50 found no takers and performed poorly.
The Arjun Kapoor starrer Aurangzeb has collected a total of Rs 23.85 crore at the end of its second week.
Go Goa Gone, the ‘zomcom‘ starring Saif Ali Khan, Kunal Khemu and Vir Das has collected Rs 1.8 crore in its third week to take its three week tally to Rs 24.95 crore.
Shootout At Wadala, the sequel to the 2007 hit Shootout At Lokhandwala has added Rs 1.1 crore for the fourth week to take its four week tally to Rs 49.1 crore.
Chhota Bheem And The Throne Of Bali in its fourth week has added Rs 40 lakh to take its four week total to Rs 4.65 crore.
Aashiqui 2 is going rock steady. The film collected Rs 5.5 crore in its fifth week thus taking its five week total to Rs 76.65 crore, certainly proving to be the sleeper hit of the year.
